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Evaluation of Credit Card Platforms Using Intuitionistic Fuzzy TOPSIS Method

Author

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  • Bahadir Fatih YILDIRIM

Abstract

The increasing penetration and competition in the credit card market in Turkey has gained importance to efficiency. The long-term return back on investments has led banks to cooperate. As a result of the inter-bank cooperation, credit card brands have become platforms shared by multiple banks. In this study, 7 credit card platforms operating in Turkey were evaluated using the Intuitionistic Fuzzy TOPSIS method and ranked with a scoring based on expert opinion according to determined criteria. The results of the analysis were compared with the current market shares of credit card brands and the findings were consistent.

Suggested Citation

  • Bahadir Fatih YILDIRIM, 2019. "Evaluation of Credit Card Platforms Using Intuitionistic Fuzzy TOPSIS Method," Journal of BRSA Banking and Financial Markets, Banking Regulation and Supervision Agency, vol. 13(1), pages 37-58.
  • Handle: RePEc:bdd:journl:v:13:y:2019:i:1:p:37-58
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    More about this item

    Keywords

    Intuitionistic Fuzzy; TOPSIS; Intuitionistic Fuzzy TOPSIS; Credit Card;
    All these keywords.

    JEL classification:

    • C44 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods: Special Topics - - - Operations Research; Statistical Decision Theory
    • C61 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Optimization Techniques; Programming Models; Dynamic Analysis
    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques

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