E-kansyon: A Web-based Platform for Local Music Artists in Alaminos City

Music serves as a powerful medium for cultural expression and community connection. In Alaminos City, local artists primarily rely on traditional events for promotion, limiting their reach in the digital age. This study proposes a web-based portal designed to empower unsigned local artists by providing a centralized platform to showcase their talents, share original music, and connect with audiences. The portal aims to connect the gap between traditional promotion methods and modern digital tools, nurturing cultural preservation and community engagement while supporting artists’ growth. This initiative addresses challenges in music discovery and enhances opportunities for local talent. The proponents used Agile Methodology in the conduct of study and development of the system. This study employs a descriptive and developmental approach. The descriptive method analyzes current processes and challenges in promoting local artists, identifying issues and determining system acceptability. The developmental approach focuses on designing, developing, and evaluating the proposed platform, ensuring its features align with user needs and effectiveness criteria. This study developed a web-based platform to support local music artists in Alaminos City. Findings revealed limited exposure, intense competition, and inadequate community engagement hinder local artists' growth. The platform addresses these issues through social media integration, a music marketplace, and collaboration tools. This system aims to empower local artists, enhance visibility, and preserve cultural identity, providing a modern solution to promote and discover local talent in the digital age. Existing processes of the local artist along with the problems encountered by the local music artists were presented in this study. Developed features that address the problems were introduced by the proponents. Assessment acceptability test was done and presented in this study.