Integrating AI and Creative Teaching Strategies in Da’wah Comic Strip Approaches to Fiqh al-Da’wah

This study introduces an innovative teaching and learning initiative that integrates Artificial Intelligence (AI) into the production of Da’wah Comic Strip, with the aim of enhancing undergraduate engagement and learning outcomes in the Fiqh al-Dakwah course. Students were trained to apply digital competencies by translating the theoretical underpinnings of Fiqh al-Dakwah into practical, creative, and visually appealing messages that resonate with contemporary digital audiences. At the same time, the project fostered digital literacy through the ethical, responsible, and effective use of AI, consistent with the demands of 21st-century education. Conducted over eleven weeks, students individually produced comic strips with the support of AI tools including ChatGPT, Canva, Perplexity, StoryBoard That and Microsoft Pilot to support content generation, storyline construction, illustration, design and editing. Findings from an exit survey (N=7) demonstrated consistently positive outcomes: 100% of students affirmed that AI tools enhanced their creativity, increased the appeal of the learning process and deepened their comprehension of fiqh al-dakwah. These results affirm that AI-driven innovations in Islamic education not only improve digital preparedness and student engagement but also make learning more interactive, measurable and impactful. This innovation bridges the gap between classical Islamic scholarship and contemporary digital tools, offering a pathway towards modernized and dynamic religious education. The project further holds potential to be expanded into structured training modules and digital resources for enhancing da’wah dissemination across educational and community settings.