The Impact of English Urban Slang from Social Media on Verbal and Written Communication among Undergraduate Students

English Urban Slang refers to informal words and expression which usually use by the younger generations especially on digital platforms. This slang is influenced by the popular culture, peers’ interaction and online media. Thus, this study focused on the impacts of English urban slang from social media towards verbal and written communication among undergraduate students. Quantitative research designed was employed using online survey questionnaire. The questionnaire consisted of 12 statements regarding the perception, habits, and experience of the respondents on using slang in academic writings. 60 respondents from LG240 participated in this study. Data were collected using online Google Forms and were analysed using SPSS for descriptive statistics, including means and standard deviations. The findings show that slang has become a normal part of everyday speech, but its presence in academic writing raises concerns, especially around grammar and maintaining a formal tone. The study concludes that while slang fosters social connectedness, it poses challenges for maintaining academic norms. These findings offer valuable insights not only for language educators and students in higher education but also for the general public, highlighting the importance of language appropriateness and its role in sociolinguistic contexts.