Integrating the Madani Concept into Asean Poverty Eradication Policies: A Comparative Analysis of Rural Development in Malaysia, Indonesia, and Thailand

Poverty eradication remains a critical challenge within the ASEAN region, particularly in rural communities where socio-economic disparities are most pronounced. This study provides a comparative analysis of poverty eradication policies in Malaysia, Indonesia, and Thailand, with a specific focus on how Malaysia’s MADANI (Moral, Compassionate, and Inclusive) concept can enhance these efforts. Utilizing a qualitative approach centered on detailed case studies, including historical contexts and scholarly analyses, the paper identifies best practices and areas for improvement. The findings suggest that while all three countries have made notable progress, integrating the principles of MADANI into poverty eradication strategies could further improve inclusivity, sustainability, and governance in rural areas. The paper concludes with policy recommendations aimed at enhancing the effectiveness of poverty eradication efforts within the ASEAN context, particularly through the application of the MADANI framework.