Exploring the Significance of Proverbs in Asante Twi Language and Culture

This study delves into the multifaceted significance of proverbs within Asante Twi culture, examining their historical context, cultural relevance, linguistic characteristics, and role in modern media and education. The study employs a qualitative approach, including observations, interviews, and focus group discussion, to assess the relevance of proverbs in Asante Twi Language (ATL). One hundred and fifty (150) respondents were population sample for the investigation. It was revealed that, Twi proverbs have been pivotal in preserving and transmitting cultural knowledge across generations, evolving to remain pertinent in contemporary society. It was also established that proverbs serve as tools for communication, decision-making, and conflict resolution, reflecting and reinforcing societal values. Another revelation this study pointed out was that Twi proverbs employ rich rhetorical devices such as metaphor and simile, enhancing their memorability and impact. The study revealed that Twi proverbs are unique and shared cultural elements. In the modern era, the propagation of Twi proverbs through digital media and their integration into educational curricula highlight their ongoing relevance and adaptability. Also, proverbs have globalization and urbanization in preserving these cultural artifacts. This research underscores their vital role in maintaining cultural identity and wisdom within the Asante community and broader Ghanaian society. This paper is underpinned by two theories namely: The Speech Act Theory by Austin, (1962) and Cultural Transmission Theory by Cavalli-Sforza and Feldman (1981).