Application of the Production-Oriented Approach in Business English Listening and Speaking Course

This paper explores the application of the Production-Oriented Approach (POA) in Business English Listening and Speaking courses. It highlights the significance of Business English in the context of economic globalization and the need to enhance students’ listening and speaking proficiency. Traditional teaching methods, often teacher-centered, fail to adequately stimulate students’ learning initiative. The POA theory, emphasizing a student-centered approach, aims to improve students’ language output ability through motivating, enabling, and assessing phases. In Business English Listening and Speaking course, the application of POA focuses on instructional design, technology integration, and the cultivation of key competencies such as critical thinking, cross-cultural communication skills, and business acumen. The convergence between POA theory and Business English teaching lies in their shared emphasis on student-centeredness, integrated learning and application, and cultural exchange. The paper also proposes task-based teaching activities and a series of coherent activities, such as business meeting simulations and negotiation exercises, to enhance students’ practical application abilities. Challenges in implementing POA and future directions for research and teacher professional development are discussed.