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Determinants Of Tourism Entrepreneurship: The Case Of Straja Resort

Author

Listed:
  • OANA ADRIANA GICA

    (Department of Hospitality Services, Faculty of Business, Babes-Bolyai University Cluj-Napoca, Romania)

  • CRISTIAN-LEN NEMES

    (Graduate student, bachelor level, Faculty of Business, Babes-Bolyai University Cluj-Napoca, Romania)

  • OVIDIU-IOAN MOISESCU

    (Department of Marketing,Faculty of Economics and Business Administration, Babes-Bolyai University Cluj-Napoca,Romania)

Abstract

According to our knowledge there has been limited research conducted in Romania with respect to tourism entrepreneurship. Due to the fact that entrepreneurship can be considered an engine for economic progress and that tourism is an economic activity that efficiently creates jobs in regions lacking important development opportunities, we undertook an exploratory investigation of entrepreneurs from Straja mountain resort. Our research concentrated on identification of the socio-economic background of tourism entrepreneurs, the factors underlying their decision to become an entrepreneur, in general, and that to become an entrepreneur in tourism, in particular. Also, the paper investigates the influence of entrepreneurs’ socio-demographic characteristics on the motivations to become an entrepreneur and respectively, to invest in tourism.

Suggested Citation

  • Oana Adriana Gica & Cristian-Len Nemes & Ovidiu-Ioan Moisescu, 2014. "Determinants Of Tourism Entrepreneurship: The Case Of Straja Resort," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
    • Handle: RePEc:bbn:journl:2014_4_4_gica
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    File URL: http://tbs.ubbcluj.ro/RePEc/bbn/journl/Negotia_4_2014.pdf
    File Function: Revised version, 2014
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    More about this item

    Keywords

    SMEs; entrepreneurship; tourism; motivations; Straja;
    All these keywords.

    JEL classification:

    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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