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Why single sign-on is so expensive and what you can do to reduce costs

Author

Listed:
  • Moore, Jessica D.
  • Oprica, Vlad
  • Gallerizzo, Dave

Abstract

Implementing SSO is often expensive, and depending on your technical prowess, it may be hard to understand why. This paper explains the basic technical challenge of SSO, the differences between a simple and a complex integration, and how to achieve what your business needs with the least cost and the fewest headaches. We'll focus on issues around developing custom single sign-on solutions for public websites and intranets, which presents different challenges from other scenarios such as SSO for internal business operations. We discuss the intersection of security and analytics with SSO. Finally, we offer useful tips derived from our experience with SSO integration, which you can use as a checklist to guide you through a successful SSO project.

Suggested Citation

  • Moore, Jessica D. & Oprica, Vlad & Gallerizzo, Dave, 2017. "Why single sign-on is so expensive and what you can do to reduce costs," Journal of Digital & Social Media Marketing, Henry Stewart Publications, vol. 5(3), pages 280-290, September.
    • Handle: RePEc:aza:jdsmm0:y:2017:v:5:i:3:p:280-290
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    More about this item

    Keywords

    SSO; single sign-on; integration; login; authentication; cost;
    All these keywords.

    JEL classification:

    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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