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Unlocking the next wave of value in corporate real estate

Author

Listed:
  • Morphakis, Harry

    (Accenture, UK)

  • Przytula, Michael

    (Managing Director and Global Lead, Accenture, USA)

Abstract

As real estate providers seek to recover from the COVID-19 pandemic’s impact on their tenants’ businesses — and, by association, their own — a serious question has to be asked: to drive the next wave of value, will the new normal require a change in the landlord–tenant relationship? This paper argues that the answer is yes. It requires a change from the legacy real estate mindset of cost control and reducing expenditure per square foot, to one of increasing value per square foot. Landlords can make use of a number of critical technologies to pave the way to this next wave of value creation across their portfolios: the Internet of Things (IoT), 5G and digital tenant services. This paper explores the use of these technologies, their benefits, what is required to precipitate a change in the relationship with tenants and how this will shape future operating models.

Suggested Citation

  • Morphakis, Harry & Przytula, Michael, 2022. "Unlocking the next wave of value in corporate real estate," Corporate Real Estate Journal, Henry Stewart Publications, vol. 12(1), pages 6-16, September.
  • Handle: RePEc:aza:crej00:y:2022:v:12:i:1:p:6-16
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    More about this item

    Keywords

    IoT; 5G; smart buildings; digital tenant;
    All these keywords.

    JEL classification:

    • R3 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location

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