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Data: Unlocking hidden insight and value across dynamic real estate portfolios

Author

Listed:
  • Patten, Jarrod M.

    (Founder, RRG, USA)

Abstract

Data has revolutionised, and continues to revolutionise, all industries. Commercial real estate is no different. While some would argue that the industry is late to the data game, meaningful runway still remains. The data ponds associated with an organisation’s real estate portfolio are some of the most abundant sources of insight and value when data is captured, managed and assessed successfully. An ability to aggregate, store, combine and evaluate multi-sourced and multi-layered datasets is transformative. Such capability when coupled with predictive and prescriptive analytics tools and policies, is an accelerant for corporate efficiency and profitability. Data is the universal enabler of value when harnessed and leveraged effectively. Heightened precision produces powerful insights which drive agile decision-making. This paper discusses how utilising the right data combinations at the right time and in the right way will inform judgment and unlock unprecedented value throughout all levels of a corporation.

Suggested Citation

  • Patten, Jarrod M., 2020. "Data: Unlocking hidden insight and value across dynamic real estate portfolios," Corporate Real Estate Journal, Henry Stewart Publications, vol. 9(4), pages 317-331, June.
    • Handle: RePEc:aza:crej00:y:2020:v:9:i:4:p:317-331
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    More about this item

    Keywords

    enterprise value creation; spend optimisation; proprietary insight; analytics; portfolio data; alignment; strategy; informed/enhanced judgment; operational differentiation; sustainable savings;
    All these keywords.

    JEL classification:

    • R3 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location

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