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Considerations regarding the approach of responsible tourism communication from the perspective in the context of globalization

Author

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  • Manoela Popescu
  • Luminita Cecilia Crenicean

Abstract

Relational approach of tourism leads to the idea that the fundamental building of socio-economic reality of passengers is provided through communication. This is because the individual, as social being, is building its own reality according to his own nature, in the spiritual plan, by transforming the environment in which it manifests itself in different poses (entrepreneur, traveler, client, visitor, buyer, etc..), but not simply by his presence, but through knowledge achieved in communication. Thus, the man, the measurement of all things, takes effect in cognitive, affective and behavioral nature, in the community in which it manifests itself. As such, the outlook responsible approach to tourism can be accomplished through communication. Effects are obvious, at least in the physical, moral and socio-economic. In the same time, in the context of globalization, influence networking (communication) represents a key feature of entities that want to reach high synergies as exchange of information is essential for socio-economic systems. In fact any interaction, action, attitude, may be reduced to exchanging information or transmitting information, in fact, as any socio-economic behavior. On the other hand, the principles of responsible tourism can be achieved not only by social and economic changes, but by changing attitudes, changes which are based on relationships, influence, communication, and dissatisfaction regarding the present state, alternately, accumulation of new knowledge, information and ideas.

Suggested Citation

  • Manoela Popescu & Luminita Cecilia Crenicean, 2013. "Considerations regarding the approach of responsible tourism communication from the perspective in the context of globalization," International Journal for Responsible Tourism, Fundatia Amfiteatru, vol. 2(2), pages 55-63, May.
  • Handle: RePEc:amf:ijrtfa:v:2:y:2013:i:2:p:55-63
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    More about this item

    Keywords

    communication; responsible tourism; social responsibility; relationships; globalization;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • Q50 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - General

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