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Methods And Instruments Used To Increase Competitiveness Of Production Organizations

Author

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  • Valentin Rau

    (University of Craiova Faculty of Economics and Business Administration)

Abstract

Competitiveness, often confused with the company’s financial position, profitability or productivity, is the ability of an organization, at a given moment in time, to resist competition. Competitiveness is an intrinsic potential embodied in having a competitive advantage on the market. Profitability and productivity are only parts of the overall competitiveness measures outlining competitiveness. The competitive advantage is determined by several factors of influence: type of organization, type of competition, field of activity, level of knowledge regarding competitors. In order to gain a competitive advantage, it is necessary to analyze all aspects of the company, by means of using several methods and techniques.

Suggested Citation

  • Valentin Rau, 2013. "Methods And Instruments Used To Increase Competitiveness Of Production Organizations," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 1(41), pages 92-100.
    • Handle: RePEc:aio:aucsse:v:1:y:2013:i:41:p:92-100
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    File URL: http://feaa.ucv.ro/AUCSSE/0041v1-014.pdf
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    More about this item

    Keywords

    competitiveness; audit; management; “tight spots”; cost analysis;
    All these keywords.

    JEL classification:

    • M11 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Production Management
    • M42 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Auditing

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