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The Potential Of E-Commerce In Developing Countries; Study Case: Romania


  • Assist. Adina Constantinescu Ph. D Student

    (University of Craiova Faculty of Economy and Business Administration Craiova, Romania)


The Electronic Commerce (EC) has affected the global economy in many different ways. First of all, it has affected the information technology, and all the economic sectors, and most importantly, e-commerce has enhanced the productivity growth worldwide. The impact of e–commerce on developing countries could be even stronger than that on developed countries because the scope for reducing inefficiencies and increasing productivity is much larger in the developing countries. The current research investigates the reasons why Romania is one of the last countries concerning the adoption level of EC in the European Union. Although EC has received significant attention in many countries, in developing countries such as Romania there has been some doubt about the relevance of e-commerce. Currently, there are still a limited number of studies on e-commerce adoption in Romania.

Suggested Citation

  • Assist. Adina Constantinescu Ph. D Student, 2011. "The Potential Of E-Commerce In Developing Countries; Study Case: Romania," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 2(39), pages 77-86, May.
  • Handle: RePEc:aio:aucsse:v:1:y:2011:i:10:p:77-86

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    (e-commerce); electronic commerce; (IT) information technology; (GDP) gross domestic product; developing countries; Romania;

    JEL classification:

    • O29 - Economic Development, Innovation, Technological Change, and Growth - - Development Planning and Policy - - - Other
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • O52 - Economic Development, Innovation, Technological Change, and Growth - - Economywide Country Studies - - - Europe


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