An Evaluation of the Economic Impacts of Oklahoma Farmers Markets
The contribution of farmers markets to the U.S. economy has become more significant due to the increased demand for fresh, locally produced products. However, compared to other marketing outlets, the economic contribution of farmers markets often goes unrecognized. This study focuses on farmers markets in Oklahoma and uses the IMPLAN model to estimate the impacts of farmers markets to Oklahomaâ€™s economy. The results from this study show that farmers market activities are a vital part of Oklahomaâ€™s economy, generating total direct sales of $3.3 million, with a total economic impact of almost $6 million.