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In the Land of Milk and Money: One Dairy Farm's Strategic Compensation System

Author

Listed:
  • Graham, Mary E.
  • Welsh, Rick
  • Mueller, George

Abstract

Farm business need to attract, retain and motive valuable workers, and meet productivity and quality goals in order to achieve their strategic objectives. Willow Bend Farm, a dairy operation run by the Muller family in upstate New York, created and implemented a strategic compensation system to help achieve farm growth over its nearly forty-year history. This paper is a case study of Willow Bend’s total compensation system from 1957-1996, during which time the farm experienced tremendous growth. The owners of Willow Bend Farm implemented an array of compensation programs over this time period, including a unique worker cow-ownership program that, by design, increases worker’s initial investment as new calves are born. Other incentives target key behaviors necessary to farm success.

Suggested Citation

  • Graham, Mary E. & Welsh, Rick & Mueller, George, 1997. "In the Land of Milk and Money: One Dairy Farm's Strategic Compensation System," Journal of Agribusiness, Agricultural Economics Association of Georgia, vol. 15(2), pages 1-18.
    • Handle: RePEc:ags:jloagb:90417
    DOI: 10.22004/ag.econ.90417
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