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Changing Family Attitudes to Promote Female Employment

Author

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  • Joshua T. Dean
  • Seema Jayachandran

Abstract

India's female employment rate is one of the lowest in the world. One approach to expanding female employment is to make young women's family members more supportive of them working. We report on the effects of two interventions aimed at increasing family members' supportiveness in rural India. The first entails showing them video testimonials by working women and their family members. The second prompts a conversation between working women and their families about the benefits and challenges they face when a woman in the household works. We find no evidence that the interventions changed employment or attitudes.

Suggested Citation

  • Joshua T. Dean & Seema Jayachandran, 2019. "Changing Family Attitudes to Promote Female Employment," AEA Papers and Proceedings, American Economic Association, vol. 109, pages 138-142, May.
    • Handle: RePEc:aea:apandp:v:109:y:2019:p:138-42
    Note: DOI: 10.1257/pandp.20191074
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    Citations

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    Cited by:

    1. Catherine Bros & Véronique Gille & François Maniquet, 2023. "Female labour, status and decision power," Economica, London School of Economics and Political Science, vol. 90(358), pages 453-476, April.
    2. Matthew Lowe & Madeline McKelway, 2021. "Coupling Labor Supply Decisions: An Experiment in India," CESifo Working Paper Series 9446, CESifo.
    3. Afridi, Farzana & Mahajan, Kanika & Sangwan, Nikita, 2021. "The Gendered Effects of Climate Change: Production Shocks and Labor Response in Agriculture," IZA Discussion Papers 14568, Institute of Labor Economics (IZA).
    4. Sayantan Ghosal & Smarajit Jana & Anandi Mani & Sandip Mitra & Sanchari Roy, 2022. "Sex Workers, Stigma, and Self-Image: Evidence from Kolkata Brothels," The Review of Economics and Statistics, MIT Press, vol. 104(3), pages 431-448, May.
    5. Afridi, Farzana & Dhillon, Amrita & Roy, Sanchari & Sangwan, Nikita, 2023. "Social Networks, Gender Norms and Labor Supply: Experimental Evidence Using a Job Search Platform," CAGE Online Working Paper Series 677, Competitive Advantage in the Global Economy (CAGE).
    6. Fredriksson, Per G. & Gupta, Satyendra Kumar, 2020. "Irrigation and Culture: Gender Roles and Women’s Rights," GLO Discussion Paper Series 681, Global Labor Organization (GLO).
    7. Janzen, Sarah A. & Magnan, Nicholas & Mullally, Conner C. & Sharma, Shruti, 2021. "Training and Shifting Gender Norms: Evidence from a training intervention in rural Nepal," 2021 Annual Meeting, August 1-3, Austin, Texas 314065, Agricultural and Applied Economics Association.
    8. Menzel, Andreas & Woodruff, Christopher, 2021. "Gender wage gaps and worker mobility: Evidence from the garment sector in Bangladesh," Labour Economics, Elsevier, vol. 71(C).
    9. Seema Jayachandran, 2021. "Social Norms as a Barrier to Women’s Employment in Developing Countries," IMF Economic Review, Palgrave Macmillan;International Monetary Fund, vol. 69(3), pages 576-595, September.
    10. Deininger,Klaus W. & Jin,Songqing & Nagarajan,Hari Krishnan & Singh,Sudhir K., 2020. "Political Reservation and Female Labor Force Participation in Rural India," Policy Research Working Paper Series 9350, The World Bank.
    11. Anke Becker, 2019. "On the Economic Origins of Restrictions on Women's Sexuality," CESifo Working Paper Series 7770, CESifo.
    12. Lin, Tse-Chun & Pursiainen, Vesa, 2023. "Gender differences in reward-based crowdfunding," Journal of Financial Intermediation, Elsevier, vol. 53(C).
    13. Afridi, Farzana & Mahajan, Kanika & Sangwan, Nikita, 2022. "The gendered effects of droughts: Production shocks and labor response in agriculture," Labour Economics, Elsevier, vol. 78(C).
    14. Assefa, Thomas W. & Magnan, Nicholas & McCullough, Ellen & McGavock, Tamara, 2022. "Stifled by Stigma? Experimental Effects of Updating Husbands’ Beliefs on Participation in Women’s Household Work," 2022 Annual Meeting, July 31-August 2, Anaheim, California 322470, Agricultural and Applied Economics Association.

    More about this item

    JEL classification:

    • J16 - Labor and Demographic Economics - - Demographic Economics - - - Economics of Gender; Non-labor Discrimination
    • J22 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Time Allocation and Labor Supply
    • O15 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Economic Development: Human Resources; Human Development; Income Distribution; Migration

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