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The Effect of Product Assortment Changes on Customer Retention

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  1. Gázquez-Abad, Juan Carlos & Martínez-López, Francisco J. & Esteban-Millat, Irene, 2017. "The role of consumers' attitude towards economic climate in their reaction to ‘PL-only’ assortments: Evidence from the United States and Spain," Journal of Retailing and Consumer Services, Elsevier, vol. 34(C), pages 340-348.
  2. Rakesh Niraj & V. Padmanabhan & P. B. Seetharaman, 2008. "Research Note—A Cross-Category Model of Households' Incidence and Quantity Decisions," Marketing Science, INFORMS, vol. 27(2), pages 225-235, 03-04.
  3. Myongjin Kim & Leilei Shen & Suman Basuroy & Sri Beldona, 2023. "One for all or all for one: Does the category captain play favourites," Canadian Journal of Economics/Revue canadienne d'économique, John Wiley & Sons, vol. 56(1), pages 87-113, February.
  4. Dwivedi, Abhishek & Merrilees, Bill & Miller, Dale & Herington, Carmel, 2012. "Brand, value and relationship equities and loyalty-intentions in the Australian supermarket industry," Journal of Retailing and Consumer Services, Elsevier, vol. 19(5), pages 526-536.
  5. Nitin Mehta, 2007. "Investigating Consumers' Purchase Incidence and Brand Choice Decisions Across Multiple Product Categories: A Theoretical and Empirical Analysis," Marketing Science, INFORMS, vol. 26(2), pages 196-217, 03-04.
  6. Costa Melo, Isotilia & Alves Junior, Paulo Nocera & Callefi, Jéssica Syrio & da Silva, Karoline Arguelho & Nagano, Marcelo Seido & Rebelatto, Daisy Aparecida do Nascimento & Rentizelas, Athanasios, 2023. "Measuring the performance of retailers during the COVID-19 pandemic: Embedding optimal control theory principles in a dynamic data envelopment analysis approach," Operations Research Perspectives, Elsevier, vol. 10(C).
  7. Kroes, James R. & Manikas, Andrew S. & Gattiker, Thomas F., 2018. "Operational leanness and retail firm performance since 1980," International Journal of Production Economics, Elsevier, vol. 197(C), pages 262-274.
  8. Hense, Jonas & Hübner, Alexander, 2022. "Assortment optimization in omni-channel retailing," European Journal of Operational Research, Elsevier, vol. 301(1), pages 124-140.
  9. Timothy J. Richards & Elliot Rabinovich, 2018. "The long‐tail of online grocery shopping," Agribusiness, John Wiley & Sons, Ltd., vol. 34(3), pages 509-523, June.
  10. Hickman, William & Mortimer, Julie Holland, 2016. "Demand Estimation with Availability Variation," SocArXiv qe69j, Center for Open Science.
  11. Aurier, Philippe & Mejía, Victor D., 2020. "The interplay of brand-line assortment size and alignability in the sales of brand-lines and line-extensions of frequently purchased products," Journal of Business Research, Elsevier, vol. 117(C), pages 163-175.
  12. Scott Neslin & Kinshuk Jerath & Anand Bodapati & Eric Bradlow & John Deighton & Sonja Gensler & Leonard Lee & Elisa Montaguti & Rahul Telang & Raj Venkatesan & Peter Verhoef & Z. Zhang, 2014. "The interrelationships between brand and channel choice," Marketing Letters, Springer, vol. 25(3), pages 319-330, September.
  13. Sharad Borle & Utpal M. Dholakia & Siddharth S. Singh & Robert A. Westbrook, 2007. "The Impact of Survey Participation on Subsequent Customer Behavior: An Empirical Investigation," Marketing Science, INFORMS, vol. 26(5), pages 711-726, 09-10.
  14. Alibeiki, Hedayat & Li, Shanling & Vaidyanathan, Ramnath, 2020. "Market dominance or product cost advantage: Retail power impacts on assortment decisions," International Journal of Production Economics, Elsevier, vol. 222(C).
  15. Ketron, Seth & Spears, Nancy, 2021. "Sound-symbolic signaling of online retailer sizes: The moderating effect of shopping goals," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
  16. Serguei Netessine & Terry A. Taylor, 2007. "Product Line Design and Production Technology," Marketing Science, INFORMS, vol. 26(1), pages 101-117, 01-02.
  17. Dokyun Lee & Kartik Hosanagar, 2019. "How Do Recommender Systems Affect Sales Diversity? A Cross-Category Investigation via Randomized Field Experiment," Service Science, INFORMS, vol. 30(1), pages 239-259, March.
  18. Vakeel, Khadija Ali & Fudurić, Morana & Malthouse, Edward C., 2021. "Extending variety seeking to multi-sided platforms: Impact of new retailer listing," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
  19. Lauren Chenarides & Edward C. Jaenicke, 2019. "Documenting the Link Between Poor Food Access and Less Healthy Product Assortment Across the U.S," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 41(3), pages 434-474, September.
  20. Flapper, Simme Douwe P. & González-Velarde, José Luis & Smith, Neale R. & Escobar-Saldívar, Luis Jacob, 2010. "On the optimal product assortment: Comparing product and customer based strategies," International Journal of Production Economics, Elsevier, vol. 125(1), pages 167-172, May.
  21. Minha Hwang & Raphael Thomadsen, 2016. "How Point-of-Sale Marketing Mix Impacts National-Brand Purchase Shares," Management Science, INFORMS, vol. 62(2), pages 571-590, February.
  22. Miller, Christopher M. & Smith, Stephen A. & McIntyre, Shelby H. & Achabal, Dale D., 2010. "Optimizing and Evaluating Retail Assortments for Infrequently Purchased Products," Journal of Retailing, Elsevier, vol. 86(2), pages 159-171.
  23. Yasin Alan & Mümin Kurtuluş & Chunlin Wang, 2019. "The Role of Store Brand Spillover in a Retailer’s Category Management Strategy," Manufacturing & Service Operations Management, INFORMS, vol. 21(3), pages 620-635, July.
  24. J Irion & J-C Lu & F A Al-Khayyal & Y-C Tsao, 2011. "A hierarchical decomposition approach to retail shelf space management and assortment decisions," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 62(10), pages 1861-1870, October.
  25. Gielens, Katrijn & Gijsbrechts, Els & Dekimpe, Marnik G., 2014. "Gains and losses of exclusivity in grocery retailing," International Journal of Research in Marketing, Elsevier, vol. 31(3), pages 239-252.
  26. Ma, Junzhao, 2016. "Does Greater Online Assortment Pay? An Empirical Study Using Matched Online and Catalog Shoppers," Journal of Retailing, Elsevier, vol. 92(3), pages 373-382.
  27. Zhang, Qin & Gangwar, Manish & Seetharaman, P.B., 2017. "Polygamous Store Loyalties: An Empirical Investigation," Journal of Retailing, Elsevier, vol. 93(4), pages 477-492.
  28. Kirthi Kalyanam & Sharad Borle & Peter Boatwright, 2007. "Deconstructing Each Item's Category Contribution," Marketing Science, INFORMS, vol. 26(3), pages 327-341, 05-06.
  29. Fernando Bernstein & Victor Martínez-de-Albéniz, 2017. "Dynamic Product Rotation in the Presence of Strategic Customers," Management Science, INFORMS, vol. 63(7), pages 2092-2107, July.
  30. Ge, Houtian & Gomez, Miguel I. & Richards, Timothy J., 2018. "Retailer Marketing Strategy and Consumer Purchase Decision for Local Food – An Agent-Based Model," 2018 Annual Meeting, August 5-7, Washington, D.C. 273819, Agricultural and Applied Economics Association.
  31. Doris Morales-Solana & Irene Esteban-Millat & Alejandro Alegret Cotas, 2022. "Experiences in consumer flow in online supermarkets," Electronic Commerce Research, Springer, vol. 22(4), pages 1195-1226, December.
  32. Timothy J. Richards & Stephen F. Hamilton & Koichi Yonezawa, 2017. "Variety and the Cost of Search in Supermarket Retailing," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 50(3), pages 263-285, May.
  33. Yonezawa, Koichi & Richards, Timothy J., 2016. "Risk Aversion and Preference for Store Price Format," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 41(3), pages 1-23.
  34. Chang, Chingching, 2011. "The Effect of the Number of Product Subcategories on Perceived Variety and Shopping Experience in an Online Store," Journal of Interactive Marketing, Elsevier, vol. 25(3), pages 159-168.
  35. Gustavo Vulcano & Garrett van Ryzin & Richard Ratliff, 2012. "Estimating Primary Demand for Substitutable Products from Sales Transaction Data," Operations Research, INFORMS, vol. 60(2), pages 313-334, April.
  36. Jifeng Luo & Han Zhang & Haizheng Li, 2018. "Pricing strategies in online book industry: a comparative study," Information Systems and e-Business Management, Springer, vol. 16(4), pages 791-816, November.
  37. Vidya Mani & Douglas J. Thomas & Saurabh Bansal, 2022. "Estimating Substitution and Basket Effects in Retail Stores: Implications for Assortment Planning," Management Science, INFORMS, vol. 68(7), pages 5002-5024, July.
  38. Kahn, Barbara E., 2017. "Using Visual Design to Improve Customer Perceptions of Online Assortments," Journal of Retailing, Elsevier, vol. 93(1), pages 29-42.
  39. Hans Corsten & Michael Hopf & Benedikt Kasper & Clemens Thielen, 2018. "Assortment planning for multiple chain stores," OR Spectrum: Quantitative Approaches in Management, Springer;Gesellschaft für Operations Research e.V., vol. 40(4), pages 875-912, October.
  40. Minakshi Trivedi & Dinesh K. Gauri & Yu Ma, 2017. "Measuring the Efficiency of Category-Level Sales Response to Promotions," Management Science, INFORMS, vol. 63(10), pages 3473-3488, October.
  41. Campo, Katia & Breugelmans, Els, 2015. "Buying Groceries in Brick and Click Stores: Category Allocation Decisions and the Moderating Effect of Online Buying Experience," Journal of Interactive Marketing, Elsevier, vol. 31(C), pages 63-78.
  42. Karthik Sridhar & Ram Bezawada & Minakshi Trivedi, 2012. "Investigating the Drivers of Consumer Cross-Category Learning for New Products Using Multiple Data Sets," Marketing Science, INFORMS, vol. 31(4), pages 668-688, July.
  43. Garrett van Ryzin & Gustavo Vulcano, 2015. "A Market Discovery Algorithm to Estimate a General Class of Nonparametric Choice Models," Management Science, INFORMS, vol. 61(2), pages 281-300, February.
  44. Stephen F. Hamilton & Timothy J. Richards, 2009. "Product Differentiation, Store Differentiation, and Assortment Depth," Management Science, INFORMS, vol. 55(8), pages 1368-1376, August.
  45. Marleen Hermans & Néomie Raassens & Kathleen Cleeren, 2024. "What is the impact of a conflict delisting on firm value? An investigation of the role of conflict and firm characteristics," Journal of the Academy of Marketing Science, Springer, vol. 52(1), pages 240-259, January.
  46. Lourenço, Carlos J.S. & Gijsbrechts, Els, 2013. "The impact of national brand introductions on hard-discounter image and share-of-wallet," International Journal of Research in Marketing, Elsevier, vol. 30(4), pages 368-382.
  47. Kocaman, Barış & Gelper, Sarah & Langerak, Fred, 2023. "Till the cloud do us part: Technological disruption and brand retention in the enterprise software industry," International Journal of Research in Marketing, Elsevier, vol. 40(2), pages 316-341.
  48. Tilottama Chowdhury & S. Ratneshwar & Praggyan Mohanty, 2009. "The time-harried shopper: Exploring the differences between maximizers and satisficers," Marketing Letters, Springer, vol. 20(2), pages 155-167, June.
  49. Emrich, Oliver & Paul, Michael & Rudolph, Thomas, 2015. "Shopping Benefits of Multichannel Assortment Integration and the Moderating Role of Retailer Type," Journal of Retailing, Elsevier, vol. 91(2), pages 326-342.
  50. Anocha Aribarg & Neeraj Arora, 2008. "—Interbrand Variant Overlap: Impact on Brand Preference and Portfolio Profit," Marketing Science, INFORMS, vol. 27(3), pages 474-491, 05-06.
  51. Mamode Khan Naushad & Rumjaun Wasseem & Sunecher Yuvraj & Jowaheer Vandna, 2017. "Computing with bivariate COM-Poisson model under different copulas," Monte Carlo Methods and Applications, De Gruyter, vol. 23(2), pages 131-146, June.
  52. Sloot, Laurens M. & Verhoef, Peter C., 2008. "The Impact of Brand Delisting on Store Switching and Brand Switching Intentions," Journal of Retailing, Elsevier, vol. 84(3), pages 281-296.
  53. Dekimpe, Marnik G. & Gielens, Katrijn & Raju, Jagmohan & Thomas, Jacquelyn S., 2011. "Strategic Assortment Decisions in Information-Intensive and Turbulent Environments," Journal of Retailing, Elsevier, vol. 87(S1), pages 17-28.
  54. Jonah Berger & Michaela Draganska & Itamar Simonson, 2007. "The Influence of Product Variety on Brand Perception and Choice," Marketing Science, INFORMS, vol. 26(4), pages 460-472, 07-08.
  55. Wiebach, Nicole & Hildebrandt, Lutz, 2012. "Explaining customers' switching patterns to brand delisting," Journal of Retailing and Consumer Services, Elsevier, vol. 19(1), pages 1-10.
  56. Kim, Gwang & Moon, Ilkyeong, 2021. "Integrated planning for product selection, shelf-space allocation, and replenishment decision with elasticity and positioning effects," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
  57. Anthony J. Dukes & Tansev Geylani & Kannan Srinivasan, 2009. "Strategic Assortment Reduction by a Dominant Retailer," Marketing Science, INFORMS, vol. 28(2), pages 309-319, 03-04.
  58. Liane Nagengast & Christina Heidemann & Thomas Rudolph, 2013. "Der kombinierte Einsatz von Sortimentsreduktion und Regalkategorisierung zur Sortimentsoptimierung–," Schmalenbach Journal of Business Research, Springer, vol. 65(7), pages 666-687, December.
  59. Steven M. Shugan, 2007. ": Does Good Marketing Cause Bad Unemployment?," Marketing Science, INFORMS, vol. 26(1), pages 1-17, 01-02.
  60. Diehl, Kristin & van Herpen, Erica & Lamberton, Cait, 2015. "Organizing Products with Complements versus Substitutes: Effects on Store Preferences as a Function of Effort and Assortment Perceptions," Journal of Retailing, Elsevier, vol. 91(1), pages 1-18.
  61. Ali Goli & Pradeep K. Chintagunta, 2021. "What Happens When a Retailer Drops a Product Category? Investigating the Consequences of Ending Tobacco Sales," Marketing Science, INFORMS, vol. 40(6), pages 1169-1198, November.
  62. Michael D. Clemes & Kathryn Bicknell & Xuedong Li & Nicole Long, 2021. "Clicks or Bricks? Online Shopping Adoption in Australia," Business and Economic Research, Macrothink Institute, vol. 11(4), pages 78-103, December.
  63. Kris Johnson Ferreira & Joel Goh, 2021. "Assortment Rotation and the Value of Concealment," Management Science, INFORMS, vol. 67(3), pages 1489-1507, March.
  64. Beneke, Justin & Cumming, Alice & Jolly, Lindsey, 2013. "The effect of item reduction on assortment satisfaction—A consideration of the category of red wine in a controlled retail setting," Journal of Retailing and Consumer Services, Elsevier, vol. 20(3), pages 282-291.
  65. Steven M. Shugan, 2006. "Editorial: Save Research—Abandon the Case Method of Teaching," Marketing Science, INFORMS, vol. 25(2), pages 109-115, 03-04.
  66. Robert P. Rooderkerk & Harald J. van Heerde & Tammo H. A. Bijmolt, 2013. "Optimizing Retail Assortments," Marketing Science, INFORMS, vol. 32(5), pages 699-715, September.
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