Bargaining Between Retailers and their Suppliers
AbstractThis paper surveys new research concerning bargaining within supply chains and its implications for buyer power.� The paper explores the implications of the research on supermarket supply chains for primary, secondary and private-label branded goods.� The empirical base in support of the theories is also discussed.� This paper is an initial draft of a chapter for the book "Private Labels, Brands and Competition Policy" (OUP) edited by Ariel Ezrachi and Ulf Bernitz.
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Bibliographic InfoPaper provided by University of Oxford, Department of Economics in its series Economics Series Working Papers with number 388.
Date of creation: 01 Feb 2008
Date of revision:
Bargaining; Supply Chains; Supermarkets; Branded Goods; Private Label Goods; Buyer Power; Waterbed Effects;
Find related papers by JEL classification:
- L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
- L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
This paper has been announced in the following NEP Reports:
- NEP-ALL-2008-03-25 (All new papers)
- NEP-COM-2008-03-25 (Industrial Competition)
- NEP-MKT-2008-03-25 (Marketing)
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