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Bargaining Between Retailers and their Suppliers

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Author Info
Howard Smith
John Thanassoulis

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Abstract

This paper surveys new research concerning bargaining within supply chains and its implications for buyer power. The paper explores the implications of the research on supermarket supply chains for primary, secondary and private-label branded goods. The empirical base in support of the theories is also discussed. This paper is an initial draft of a chapter for the book "Private Labels, Brands and Competition Policy" (OUP) edited by Ariel Ezrachi and Ulf Bernitz.

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Publisher Info
Paper provided by University of Oxford, Department of Economics in its series Economics Series Working Papers with number 388.

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Date of creation: 2008
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Handle: RePEc:oxf:wpaper:388

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Related research
Keywords: Bargaining; Supply Chains; Supermarkets; Branded Goods; Private Label Goods; Buyer Power; Waterbed Effects;

Find related papers by JEL classification:
L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation

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