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Broadband User Discrimination and the Net Neutrality Debate

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Author Info
Hong Guo () (Mendoza College of Business, University of Notre Dame)
Subhajyoti Bandyopadhyay (Warrington College of Business Administration, University of Florida)
Hsing K. Cheng (Warrington College of Business Administration, University of Florida)
Abstract

The net neutrality debate has brought out economic rationale for and against a variety of proposals of the broadband service providers to differentiate between different classes of users. Broadband users are characterized by the differing amounts of content they request online, as well as their valuation for such content. A broadband service provider (BSP) has two potential instruments for user discrimination – price discrimination and traffic prioritization (or degradation). We model six different pricing and prioritization options that cover many of the strategies that actual BSPs have adopted in the marketplace. By comparing these options, we find that imposing net neutrality increases the BSP?s profit if the BSP price discriminates different consumer groups. If net neutrality is not imposed, however, the BSP might still prefer a net neutrality outcome depending on the various parameter values. These and other results will be useful both for the broadband service providers as they mull over the introduction of the different pricing strategies and for policymakers who are dealing with the net neutrality issue.

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Publisher Info
Paper provided by NET Institute in its series Working Papers with number 09-13.

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Length: 51 pages
Date of creation: Aug 2009
Date of revision: Aug 2009
Handle: RePEc:net:wpaper:0913

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Web page: http://www.NETinst.org/

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Related research
Keywords: Net neutrality; Internet access pricing; congestion pricing; traffic prioritization; public policy; market regulation;

Find related papers by JEL classification:
R4 - Urban, Rural, and Regional Economics - - Transportation Systems
D4 - Microeconomics - - Market Structure and Pricing
L5 - Industrial Organization - - Regulation and Industrial Policy
L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software

This paper has been announced in the following NEP Reports:

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This page was last updated on 2009-11-20.


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