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Generic Entry and the Pricing of Pharmaceuticals

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Author Info
Richard G. Frank
David S. Salkever
Abstract

During the 1980s the share of prescriptions sold by retail pharmacies that was accounted for by generic products roughly doubled. The price response to generic entry of brand-name products has been a source of controversy. In this paper we estimate models of price responses to generic entry in the market for brand-name and generic drugs. We study a sample of 32 drugs that lost patent protection during the early to mid-1980s. Our results provide strong evidence that brand-name prices increase after entry and are accompanied by large price decreases in the price of generic drugs.

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Paper provided by National Bureau of Economic Research, Inc in its series NBER Working Papers with number 5306.

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Date of creation: May 1997
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Handle: RePEc:nbr:nberwo:5306

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This page was last updated on 2009-11-21.


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