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Co-innover avec les clients : entre intérêt et réticence pour les entreprises grand public

Author

Listed:
  • Emmanuelle Le Nagard

    (ESSEC Business School)

  • Fanny Reniou

    (IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12)

Abstract

No abstract is available for this item.

Suggested Citation

  • Emmanuelle Le Nagard & Fanny Reniou, 2013. "Co-innover avec les clients : entre intérêt et réticence pour les entreprises grand public," Post-Print hal-01322865, HAL.
    • Handle: RePEc:hal:journl:hal-01322865
    Note: View the original document on HAL open archive server: https://hal.science/hal-01322865
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    File URL: https://hal.science/hal-01322865/document
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    References listed on IDEAS

    as
    1. Amina Béji-Bécheur & Mathilde Gollety, 2007. "Lead user et leader d’opinion : deux cibles majeures au service de l'innovation," Post-Print halshs-02914427, HAL.
    2. Bernard Cova, 2008. "Consumer Made : quand le consommateur devient producteur," Post-Print halshs-02914385, HAL.
    3. Jacob Buur & Ben Matthews, 2008. "Participatory Innovation," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 12(03), pages 255-273.
    Full references (including those not matched with items on IDEAS)

    Citations

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    Cited by:

    1. Aurélien Rouquet & Fanny Reniou & Kiane Goudarzi, 2013. "Le client acteur de l’organisation : enjeux et perspectives pour les sciences de gestion," Post-Print hal-01123721, HAL.
    2. Hajer Bachouche & Ouidade Sabri, 2019. "Empowerment in Marketing: Synthesis, Critical Review, and Agenda for Future Research," Working Papers 2019-001, Department of Research, Ipag Business School.
    3. Hajer Bachouche & Ouidade Sabri, 2019. "Empowerment in marketing: synthesis, critical review, and agenda for future research," AMS Review, Springer;Academy of Marketing Science, vol. 9(3), pages 304-323, December.
    4. Estelle Peyrard & Cécile Chamaret, 2020. "Designing for all but with whom? Three cases of codesign with disabled persons [Concevoir pour tous, mais avec qui ? Trois cas de co-conception avec des persones en situation de handicap]," Post-Print hal-03059691, HAL.
    5. Gilbert Giacomoni, 2017. "How to design new representations and to innovate ? [Comment concevoir de nouvelles représentations et innover ?]," Post-Print halshs-01479201, HAL.

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