This article uses the Cox proportional hazards model to analyze recent Broadway show data to investigate the factors that relate to the longevity of shows. The type of show, whether a show is a revival, and first-week attendance for the show are predictive for longevity. Favorable critic reviews in the New York Daily News are related to greater success, but reviews in the New York Times are not. Winning major Tony Awards is associated with a longer run for a show, but being nominated for Tonys and then losing is associated with a shorter postaward run.
Download Info
To download:
If you experience problems downloading a file, check if you have the
proper application to
view it first. Information about this may be contained
in the File-Format links below. In case of further problems read
the IDEAS help
page. Note that these files are not on the IDEAS
site. Please be patient as the files may be large.
Publisher Info
Article provided by University of Chicago Press in its journal Journal of Business.
Volume (Year): 76 (2003) Issue (Month): 1 (January) Pages: 135-150 Download reference. The following formats are available: HTML
(with abstract),
plain text
(with abstract),
BibTeX,
RIS (EndNote, RefMan, ProCite),
ReDIF
For technical questions regarding this item, or to correct its listing, contact: (Christopher F. Baum).
Related research
Keywords:
Cited by: (explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)