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Eliciting Preferences for Alternative Cancer Drug Treatments

Author

Listed:
  • Annette M. Cormier O'Connor
  • Norman F. Boyd
  • David L. Tritchler
  • Yuri Kriukov
  • Heather Sutherland
  • James E. Till

Abstract

In oncology there is increasing interest in the development of techniques to help patients choose between alternative therapies in ways that are consistent with their preferences. The purpose of this study was to examine some methodological problems associated with the elicitation of preferences. Preferences for alternative drug therapies were sought from 208 visitors to an open house at the Ontario Cancer Institute and from 216 university nursing students. Preferences were not significantly dependent on the sex, age or professional status of the respondents, nor on the medium used for elicitation of preferences (computer terminal versus pencil-and-paper questionnaire). In contrast, the importance of the way decision problems are framed was confirmed. Comparison of a positive frame (outcomes expressed as the probability of surviving) with a negative frame (outcomes expressed as the probability of dying) and a mixed frame (probabilities of surviving and dying were both given) pointed to the presence or absence of the word "survive" in the outcome description as the main source of framing bias. The framing effect was in the opposite direction to that hypothesized. (Med Decis Making 5 :453-463, 1985)

Suggested Citation

  • Annette M. Cormier O'Connor & Norman F. Boyd & David L. Tritchler & Yuri Kriukov & Heather Sutherland & James E. Till, 1985. "Eliciting Preferences for Alternative Cancer Drug Treatments," Medical Decision Making, , vol. 5(4), pages 453-463, December.
  • Handle: RePEc:sae:medema:v:5:y:1985:i:4:p:453-463
    DOI: 10.1177/0272989X8500500408
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    References listed on IDEAS

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    1. H. Llewellyn-Thomas & H.J. Sutherland & R. Tibshirani & A. Ciampi & J.E. Till & N.F. Boyd, 1982. "The Measurement of Patients' Values in Medicine," Medical Decision Making, , vol. 2(4), pages 449-462, December.
    2. Stephen A. Eraker & Harold C. Sox, 1981. "Assessment of Patients' Preferences for Therapeutic Outcomes," Medical Decision Making, , vol. 1(1), pages 29-39, February.
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    1. Jonathan R. Treadwell & Leslie A. Lenert, 1999. "Health Values and Prospect Theory," Medical Decision Making, , vol. 19(3), pages 344-352, August.
    2. Jose Luis Pinto-Prades & Jorge E. Martinez Perez & Jose María Abellán Perpiñán, 2006. "The influence of the Ratio Bias phenomenon on the elicitation of Standard Gamble utilities," Working Papers 06.16, Universidad Pablo de Olavide, Department of Economics.
    3. Dennis J. Mazur & David H. Hickam, 1990. "Treatment Preferences of Patients and Physicians," Medical Decision Making, , vol. 10(1), pages 2-5, February.
    4. Kuhberger, Anton, 1998. "The Influence of Framing on Risky Decisions: A Meta-analysis," Organizational Behavior and Human Decision Processes, Elsevier, vol. 75(1), pages 23-55, July.
    5. Eyal Gamliel & Hamutal Kreiner, 2013. "Is a picture worth a thousand words? The interaction of visual display and attribute representation in attenuating framing bias}," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 8(4), pages 482-491, July.
    6. Lionel M. Bernstein & Gretchen B. Chapman & Arthur S. Elstein, 1999. "Framing Effects in Choices between Multioutcome Life-expectancy Lotteries," Medical Decision Making, , vol. 19(3), pages 324-338, August.
    7. repec:cup:judgdm:v:8:y:2013:i:4:p:482-491 is not listed on IDEAS

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