Advanced Search
MyIDEAS: Login to save this article or follow this journal

The integration of corporate social responsibility into the strategy of technology-intensive firms: a case study

Contents:

Author Info

  • Fatima Guadamillas-Gomez

    ()
    (University of Castilla-La Mancha, Faculty of Law and Social Sciences, Toledo, Spain)

  • Mario J. Donate-Manzanares

    (University of Castilla-La Mancha, Faculty of Law and Social Sciences, Toledo, Spain)

  • Miha Skerlavaj

    (University of Ljubljana, Faculty of Economics, Ljubljana, Slovenia)

Registered author(s):

    Abstract

    This paper presents a new perspective which calls for an integration of ethics and corporate social responsibility (CSR) into the company strategy as a source of competitive advantages. The research question we pose is how a company can successfully carry out this integration of CSR into its strategic management, for which a model that includes three stages introduction, implementation and generalization of CSR is presented. Based on an exploratory case study within a Spanish technology-intensive firm (Indra), we show the way this company has developed and implemented an explicit plan for the integration of ethical values and CSR initiatives into its corporate and business strategies. Although this company has established its own methodology in order to develop and implement CSR plans, it fits in essence to our three-stage model of CSR integration. In general, our analyses show a beneficial impact of the development and implementation of CSR plan for this technology-intensive company. In particular, it seems that the CSR plan enables companies to improve its’ internal and external (competitive) context through a better exploration and exploitation of knowledge, its stable relationships with stakeholders and the development and improvement of intangible resources such as reputation or social capital. It is also shown that there are important factors to consider in order this process can successfully carried out, such as organizational culture, human resource practices or knowledge management systems. Future research will need to engage in larger- scale confirmatory as well as longitudinal studies of the impact of CSR implementation for company performance.

    Download Info

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
    File URL: https://www.efri.uniri.hr/sites/efri.hr/files/cr-collections/2/02-gomez-2010-1.pdf
    Download Restriction: no

    Bibliographic Info

    Article provided by University of Rijeka, Faculty of Economics in its journal Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics.

    Volume (Year): 28 (2010)
    Issue (Month): 1 ()
    Pages: 9-34

    as in new window
    Handle: RePEc:rfe:zbefri:v:28:y:2010:i:1:p:9-34

    Contact details of provider:
    Postal: p.p. 113, 51000 RIJEKA, Ivana Filipovica 4
    Phone: 0038551355111
    Fax: 0038551212268
    Email:
    Web page: https://www.efri.uniri.hr/en/proceedings
    More information through EDIRC

    Related research

    Keywords: Corporate Social Responsibility; strategy; case study; Indra; Spain;

    Find related papers by JEL classification:

    References

    References listed on IDEAS
    Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
    as in new window
    1. מחקר - ביטוח לאומי, 1900. "ביטוח נכות," Working Papers, National Insurance Institute of Israel 735, National Insurance Institute of Israel.
    2. מחקר - ביטוח לאומי, 1900. "ביטוח שארים," Working Papers, National Insurance Institute of Israel 742, National Insurance Institute of Israel.
    3. מחקר - ביטוח לאומי, 1900. "ביטוח בריאות," Working Papers, National Insurance Institute of Israel 756, National Insurance Institute of Israel.
    4. מחקר - ביטוח לאומי, 1900. "ביטוח זקנה," Working Papers, National Insurance Institute of Israel 730, National Insurance Institute of Israel.
    5. מחקר - ביטוח לאומי, 1900. "ביטוח זקנה," Working Papers, National Insurance Institute of Israel 705, National Insurance Institute of Israel.
    6. מחקר - ביטוח לאומי, 1900. "בטחת הכנס," Working Papers, National Insurance Institute of Israel 743, National Insurance Institute of Israel.
    7. מחקר - ביטוח לאומי, 1900. "ביטוח זקנה," Working Papers, National Insurance Institute of Israel 599, National Insurance Institute of Israel.
    8. גו'ני גל, 1900. "הכנסה בסיסית," Working Papers, National Insurance Institute of Israel 990, National Insurance Institute of Israel.
    9. מחקר - ביטוח לאומי, 1900. "בטחת הכנס," Working Papers, National Insurance Institute of Israel 597, National Insurance Institute of Israel.
    10. Antonio Argandoña, 2008. "Integrating Ethics into Action Theory and Organizational Theory," Journal of Business Ethics, Springer, Springer, vol. 78(3), pages 435-446, March.
    11. מחקר - ביטוח לאומי, 1900. "ביטוח נכות," Working Papers, National Insurance Institute of Israel 593, National Insurance Institute of Israel.
    12. מחקר - ביטוח לאומי, 1900. "ביטוח סיעוד," Working Papers, National Insurance Institute of Israel 745, National Insurance Institute of Israel.
    13. מחקר - ביטוח לאומי, 1900. "ביטוח נכות," Working Papers, National Insurance Institute of Israel 709, National Insurance Institute of Israel.
    14. Andrew L. Friedman, 2002. "Developing Stakeholder Theory," Journal of Management Studies, Wiley Blackwell, Wiley Blackwell, vol. 39(1), pages 1-21, 01.
    15. מחקר - ביטוח לאומי, 1900. "בטחת הכנס," Working Papers, National Insurance Institute of Israel 711, National Insurance Institute of Israel.
    Full references (including those not matched with items on IDEAS)

    Citations

    Lists

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    Statistics

    Access and download statistics

    Corrections

    When requesting a correction, please mention this item's handle: RePEc:rfe:zbefri:v:28:y:2010:i:1:p:9-34. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Antica Sergovic).

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.