William G. Hardin III () (Department of Finance and Economics, Mississippi State University, P. O. Box 9580, Mississippi State, MS 39762-958) Jon Carr (Department of Marketing and Management, College of Business Administration, University of Southern Mississippi, P. O. Box 5091, Hattiesburg, MS 39406-5091)
Abstract
Existing retail theory postulates a hierarchical space market with larger centers having greater drawing capacity and greater agglomeration benefits. In this study, rent determinants for two tiers of the proscribed hierarchical model are compared and the existence of retail center property type differences in rent determinants is evaluated. Property-specific data, competing center data and trade area data for 370 neighborhood and community centers derived from a census of retail centers for a single large MSA are used. Results indicate that community and neighborhood centers can be differentiated into distinct retail property types. The results also show that the presence of lower income households in a center’s primary trade area has a pronounced negative impact on community center rents.
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