Attributes of Diffusion of Innovation’s Influence on Smallholder Farmers’ Social Media Adoption in Mpumalanga Province, South Africa
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- Nugra Irianta Denashurya & Nurliza & Eva Dolorosa & Dewi Kurniati & Denah Suswati, 2023. "Overcoming Barriers to ISPO Certification: Analyzing the Drivers of Sustainable Agricultural Adoption among Farmers," Sustainability, MDPI, vol. 15(23), pages 1-25, December.
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Keywords
social media; adoption; diffusion of innovation; advisory tool; socio-economic; smallholder farmers;
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