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Entrepreneurial University: Catalyst for Regional Sustainable Development

Author

Listed:
  • Gabriel Brătucu

    (Faculty of Economic Sciences and Business Administration, Transilvania University of Braşov, Universitatii Street, No. 1, Building A, 500068 Braşov, Romania)

  • Radu Constantin Lixăndroiu

    (Faculty of Economic Sciences and Business Administration, Transilvania University of Braşov, Universitatii Street, No. 1, Building A, 500068 Braşov, Romania)

  • Cristinel Petrișor Constantin

    (Faculty of Economic Sciences and Business Administration, Transilvania University of Braşov, Universitatii Street, No. 1, Building A, 500068 Braşov, Romania)

  • Alina Simona Tecău

    (Faculty of Economic Sciences and Business Administration, Transilvania University of Braşov, Universitatii Street, No. 1, Building A, 500068 Braşov, Romania)

  • Ioana Bianca Chițu

    (Faculty of Economic Sciences and Business Administration, Transilvania University of Braşov, Universitatii Street, No. 1, Building A, 500068 Braşov, Romania)

  • Adrian Trifan

    (Faculty of Economic Sciences and Business Administration, Transilvania University of Braşov, Universitatii Street, No. 1, Building A, 500068 Braşov, Romania)

Abstract

The purpose of this paper was to identify collaboration opportunities between one of the most important universities in Romania and companies with production activity within the development region in which this university operates. In order to attain this goal, a survey was conducted to identify the needs of consultancy, expertise, and services for companies that operate in the Centru Development Region of Romania (RO12) and to evaluate the extent to which they are interested in cooperation with Transilvania University of Brasov. In this respect, 3506 companies were included in a panel and their managers were invited to take part in the survey. Finally, a sample of 457 companies was obtained. According to the survey results, the most used consulting services by these companies were the economic and financial ones, but the percentage of companies that have benefited from these services is low. The percentage of interviewed companies that have benefited so far from the consultancy offered by Transilvania University of Brasov is much lower (3.9%). Starting from the research results we proposed an entrepreneurial pilot model for online data analysis, based on the Tableau Public v. 2019.3 software, meant to help companies to do better promotion in order to develop their markets.

Suggested Citation

  • Gabriel Brătucu & Radu Constantin Lixăndroiu & Cristinel Petrișor Constantin & Alina Simona Tecău & Ioana Bianca Chițu & Adrian Trifan, 2020. "Entrepreneurial University: Catalyst for Regional Sustainable Development," Sustainability, MDPI, vol. 12(10), pages 1-17, May.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:10:p:4151-:d:360235
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    References listed on IDEAS

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    Cited by:

    1. Jessica Paños-Castro & Leire Markuerkiaga & María José Bezanilla, 2021. "An Analysis of the Entrepreneurial University in the Faculties of Education in Spain: Self-Perception among Deans," Sustainability, MDPI, vol. 13(21), pages 1-16, October.
    2. Andreea-Diana Suciu (Vodă) & Andra Ioana Maria Tudor & Ioana Bianca Chițu & Lavinia Dovleac & Gabriel Brătucu, 2021. "IoT Technologies as Instruments for SMEs’ Innovation and Sustainable Growth," Sustainability, MDPI, vol. 13(11), pages 1-17, June.

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