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School-Level Socioeconomic Status and Nutrient Content of Outdoor Food/Beverage Advertisements

Author

Listed:
  • Phoebe R. Ruggles

    (Department of Kinesiology & Health Education, University of Texas at Austin, Austin, TX 78712, USA)

  • Jacob E. Thomas

    (Department of Kinesiology & Health Education, University of Texas at Austin, Austin, TX 78712, USA)

  • Natalie S. Poulos

    (School of Community and Rural Health, Heath Science Center, The University of Texas at Tyler, Tyler, TX 78708, USA
    Department of Nutritional Sciences, College of Natural Sciences, The University of Texas at Austin, Austin, TX 78712, USA)

  • Keryn E. Pasch

    (Department of Kinesiology & Health Education, University of Texas at Austin, Austin, TX 78712, USA)

Abstract

We examined if areas around schools with more students of lower socioeconomic status (SES) have more total food/beverage advertisements and/or more advertisements with poorer nutritional content as compared to areas around schools with fewer students with lower SES. All outdoor food/beverage advertisements within a half-mile radius of 47 middle and high schools in the United States were objectively documented in 2012 and coded for nutritional content. The total number of advertisements and the macronutrient and micronutrient contents (total calories, fat (g), protein (g), carbohydrate (g), sugar (g), and sodium (mg)) of food and beverage items depicted in the advertisements were calculated. In total, 9132 unique advertisements were recorded, with 3153 ads displaying food and beverages that could be coded for nutrient content. Schools located in areas of lower SES (≥60% students receiving free/reduced-price lunch) had significantly more advertisements displaying food and beverages that could be coded for nutrient content (z = 2.01, p = 0.04), as well as advertisements that contained more sodium (z = 2.20, p = 0.03), as compared to schools located in areas of higher SES. There were no differences in calorie, fat, protein, carbohydrate, or sugar content. Policies to reduce the prevalence of outdoor food and beverage advertising are warranted.

Suggested Citation

  • Phoebe R. Ruggles & Jacob E. Thomas & Natalie S. Poulos & Keryn E. Pasch, 2023. "School-Level Socioeconomic Status and Nutrient Content of Outdoor Food/Beverage Advertisements," IJERPH, MDPI, vol. 20(18), pages 1-12, September.
    • Handle: RePEc:gam:jijerp:v:20:y:2023:i:18:p:6730-:d:1235032
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    References listed on IDEAS

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