Effects of survey techniques on on-board survey performance
AbstractOn-board survey is one of the most common survey methods utilized on transit units like buses to obtain vital information regarding customer trip characteristics, travel behavior, demographic characteristics, and customers’ attitude toward services. The quantity and the quality of data collected through on-board surveys are very critical and often are a major concern for transit systems because survey results are used for current or future route planning, modeling, etc. Thus, applying appropriate survey techniques for on-board surveys is crucial to collecting the required amount of data to fulfill the transit system's current and future needs without survey cost and time overruns. This study tested three different on-board survey techniques to quantitatively evaluate the effects of each technique on the overall response rate and unit cost. These three tests are (a) length of questionnaire, (b) incentives, and (c) surveyors. The tests were conducted on selected routes of the Tulsa Transit System. The test results indicate that different combinations of techniques will result in different response rates and unit costs. Thus, good planning and piloting tests for the different on-board survey techniques, and appropriate interpretations of the pilot test results, are crucial to acquiring the expected performance of the main survey while staying within budget.
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
Bibliographic InfoArticle provided by Elsevier in its journal Transport Policy.
Volume (Year): 21 (2012)
Issue (Month): C ()
Contact details of provider:
Web page: http://www.elsevier.com/wps/find/journaldescription.cws_home/30473/description#description
You can help add them by filling out this form.
reading list or among the top items on IDEAS.Access and download statisticsgeneral information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Wendy Shamier).
If references are entirely missing, you can add them using this form.