IDEAS home Printed from https://ideas.repec.org/a/eee/proeco/v246y2022ics0925527322000056.html
   My bibliography  Save this article

Market-Driven Modularity: Design method developed under a Design Science paradigm

Author

Listed:
  • Gauss, Leandro
  • Lacerda, Daniel P.
  • Cauchick Miguel, Paulo A.

Abstract

This paper uses Design Science Research to build a method, entitled Market-Driven Modularity (MDM), intended to conceptually design modular product family structures that justify the economic benefits of customization. Through a series of detailed design and evaluation procedures, the proposed method is designed and further improved, as well as the theoretical framework underlying its development is adjusted. The main result of this research is the proposal of a holistic approach to product family design, particularly when the front-end issues are involved. In terms of contributions, two emerged from the abductive process of design: (i) the systematic integration of four classes of design problems prevalent in the literature; and (ii) the use of throughput for selecting the design parameters instances to compose the product family structure. Regarding the shortcomings, three arose from the artifact's evaluation: (i) the potential inability of modularity in dealing with aesthetic variety and low heterogeneity of customers' needs; (ii) the incompleteness of constructs, ‘functional requirements’ and ‘product family architecture’; and (iii) the assumption of not considering the uncertainty in the product family design. These findings counterpoint the tendency of Design Science Research in usually making practical rather than theoretical contributions.

Suggested Citation

  • Gauss, Leandro & Lacerda, Daniel P. & Cauchick Miguel, Paulo A., 2022. "Market-Driven Modularity: Design method developed under a Design Science paradigm," International Journal of Production Economics, Elsevier, vol. 246(C).
    • Handle: RePEc:eee:proeco:v:246:y:2022:i:c:s0925527322000056
    DOI: 10.1016/j.ijpe.2022.108412
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0925527322000056
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.ijpe.2022.108412?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Leandro Gauss & Daniel P. Lacerda & Paulo A. Cauchick Miguel, 2021. "Module-based product family design: systematic literature review and meta-synthesis," Journal of Intelligent Manufacturing, Springer, vol. 32(1), pages 265-312, January.
    2. Hamidreza Eskandari & Luis Rabelo, 2007. "Handling Uncertainty In The Analytic Hierarchy Process: A Stochastic Approach," International Journal of Information Technology & Decision Making (IJITDM), World Scientific Publishing Co. Pte. Ltd., vol. 6(01), pages 177-189.
    3. Xiong, Yixuan & Du, Gang & Jiao, Roger J., 2018. "Modular product platforming with supply chain postponement decisions by leader-follower interactive optimization," International Journal of Production Economics, Elsevier, vol. 205(C), pages 272-286.
    4. Du, Gang & Jiao, Roger J. & Chen, Mo, 2014. "Joint optimization of product family configuration and scaling design by Stackelberg game," European Journal of Operational Research, Elsevier, vol. 232(2), pages 330-341.
    5. Yearworth, Mike & White, Leroy, 2013. "The uses of qualitative data in multimethodology: Developing causal loop diagrams during the coding process," European Journal of Operational Research, Elsevier, vol. 231(1), pages 151-161.
    6. Rui, Huaichuan & Cuervo-Cazurra, Alvaro & Annique Un, C., 2016. "Learning-by-doing in emerging market multinationals: Integration, trial and error, repetition, and extension," Journal of World Business, Elsevier, vol. 51(5), pages 686-699.
    7. Jianxin Jiao, 2012. "Product platform flexibility planning by hybrid real options analysis," IISE Transactions, Taylor & Francis Journals, vol. 44(6), pages 431-445.
    8. Wolfgang Ossadnik & Stefanie Schinke & Ralf H. Kaspar, 2016. "Group Aggregation Techniques for Analytic Hierarchy Process and Analytic Network Process: A Comparative Analysis," Group Decision and Negotiation, Springer, vol. 25(2), pages 421-457, March.
    9. Mohit Goswami & Yash Daultani & M.K. Tiwari, 2017. "An integrated framework for product line design for modular products: product attribute and functionality-driven perspective," International Journal of Production Research, Taylor & Francis Journals, vol. 55(13), pages 3862-3885, July.
    10. Mascle, Christian & Zhao, Hong Ping, 2008. "Integrating environmental consciousness in product/process development based on life-cycle thinking," International Journal of Production Economics, Elsevier, vol. 112(1), pages 5-17, March.
    11. Chenlu Miao & Gang Du & Roger J. Jiao & Tiebin Zhang, 2017. "Coordinated optimisation of platform-driven product line planning by bilevel programming," International Journal of Production Research, Taylor & Francis Journals, vol. 55(13), pages 3808-3831, July.
    12. Eyal Biyalogorsky & Oded Koenigsberg, 2014. "The Design and Introduction of Product Lines When Consumer Valuations are Uncertain," Production and Operations Management, Production and Operations Management Society, vol. 23(9), pages 1539-1548, September.
    13. Ulrich, Karl, 1995. "The role of product architecture in the manufacturing firm," Research Policy, Elsevier, vol. 24(3), pages 419-440, May.
    14. Prabhat Kumar & Puneet Tandon, 2019. "A paradigm for customer-driven product design approach using extended axiomatic design," Journal of Intelligent Manufacturing, Springer, vol. 30(2), pages 589-603, February.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Leandro Gauss & Daniel P. Lacerda & Paulo A. Cauchick Miguel, 2021. "Module-based product family design: systematic literature review and meta-synthesis," Journal of Intelligent Manufacturing, Springer, vol. 32(1), pages 265-312, January.
    2. Wu, Jun & Du, Gang & Jiao, Roger J., 2021. "Optimal postponement contracting decisions in crowdsourced manufacturing: A three-level game-theoretic model for product family architecting considering subcontracting," European Journal of Operational Research, Elsevier, vol. 291(2), pages 722-737.
    3. Ma, Yujie & Du, Gang & Jiao, Roger J., 2020. "Optimal crowdsourcing contracting for reconfigurable process planning in open manufacturing: A bilevel coordinated optimization approach," International Journal of Production Economics, Elsevier, vol. 228(C).
    4. Samyeon Kim & Seung Ki Moon, 2019. "Eco-modular product architecture identification and assessment for product recovery," Journal of Intelligent Manufacturing, Springer, vol. 30(1), pages 383-403, January.
    5. Arman Avadikyan & Gilles Lambert & Christophe Lerch, 2016. "A Multi-Level Perspective on Ambidexterity: The Case of a Synchrotron Research Facility," Working Papers of BETA 2016-44, Bureau d'Economie Théorique et Appliquée, UDS, Strasbourg.
    6. Nuno Gil & Marcela Miozzo, 2007. "Innovation in Private Infrastructure Development Effects of the Selection Environment and Modularity," DRUID Working Papers 07-23, DRUID, Copenhagen Business School, Department of Industrial Economics and Strategy/Aalborg University, Department of Business Studies.
    7. Manuel E. Sosa & Steven D. Eppinger & Craig M. Rowles, 2004. "The Misalignment of Product Architecture and Organizational Structure in Complex Product Development," Management Science, INFORMS, vol. 50(12), pages 1674-1689, December.
    8. Sharon Novak & Scott Stern, 2009. "Complementarity Among Vertical Integration Decisions: Evidence from Automobile Product Development," Management Science, INFORMS, vol. 55(2), pages 311-332, February.
    9. Arie Y Lewin & Silvia Massini & Carine Peeters, 2020. "Absorptive capacity, socially enabling mechanisms, and the role of learning from trial and error experiments: A tribute to Dan Levinthal’s contribution to international business research," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 51(9), pages 1568-1579, December.
    10. Alison Ashby, 2016. "From global to local: reshoring for sustainability," Operations Management Research, Springer, vol. 9(3), pages 75-88, December.
    11. Michal Gluszak & Remigiusz Gawlik & Malgorzata Zieba, 2019. "Smart and Green Buildings Features in the Decision-Making Hierarchy of Office Space Tenants: An Analytic Hierarchy Process Study," Administrative Sciences, MDPI, vol. 9(3), pages 1-16, July.
    12. Cecere, Grazia & Corrocher, Nicoletta & Battaglia, Riccardo David, 2015. "Innovation and competition in the smartphone industry: Is there a dominant design?," Telecommunications Policy, Elsevier, vol. 39(3), pages 162-175.
    13. Tian Heong Chan & Shi-Ying Lim, 2023. "The Emergence of Novel Product Uses: An Investigation of Exaptations in IKEA Hacks," Management Science, INFORMS, vol. 69(5), pages 2870-2892, May.
    14. Tsuru, Tsuyoshi & Nakajima, Kentaro, 2012. "Product Architecture and Human Resource Management: Comparing Japanese, Chinese, and Korean Firms Based on a Questionnaire Survey," Discussion Paper Series 563, Institute of Economic Research, Hitotsubashi University.
    15. Giovanna Devetag & Enrico Zaninotto, 2001. "The imperfect hiding: Some introductory concepts and preliminary issues on modularity," ROCK Working Papers 010, Department of Computer and Management Sciences, University of Trento, Italy, revised 13 Jun 2008.
    16. Battke, Benedikt & Schmidt, Tobias S. & Stollenwerk, Stephan & Hoffmann, Volker H., 2016. "Internal or external spillovers—Which kind of knowledge is more likely to flow within or across technologies," Research Policy, Elsevier, vol. 45(1), pages 27-41.
    17. Arman Avadikyan & Patrick Llerena, 2009. "Socio-technical transition processes: A real option based reasoning," Working Papers of BETA 2009-21, Bureau d'Economie Théorique et Appliquée, UDS, Strasbourg.
    18. Richter, Alexander, 2010. "Industrielle Produkt-Service-Systeme: Eine vertragstheoretische Analyse," Arbeitsberichte des Lehrstuhls für Produktionswirtschaft 9, Ruhr-Universität Bochum (RUB), Lehrstuhl für Produktionswirtschaft.
    19. Pero, Margherita & Stößlein, Martin & Cigolini, Roberto, 2015. "Linking product modularity to supply chain integration in the construction and shipbuilding industries," International Journal of Production Economics, Elsevier, vol. 170(PB), pages 602-615.
    20. Stefano Brusoni & Paola Criscuolo & Aldo Geuna, 2005. "The knowledge bases of the world's largest pharmaceutical groups: what do patent citations to non-patent literature reveal?," Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 14(5), pages 395-415.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:proeco:v:246:y:2022:i:c:s0925527322000056. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/ijpe .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.