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The double-helix model of manufacturing and marketing strategies

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  • Adamides, Emmanuel D.
  • Voutsina, Marinie

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  • Adamides, Emmanuel D. & Voutsina, Marinie, 2006. "The double-helix model of manufacturing and marketing strategies," International Journal of Production Economics, Elsevier, vol. 104(1), pages 3-18, November.
    • Handle: RePEc:eee:proeco:v:104:y:2006:i:1:p:3-18
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    1. Neely,Andy & Bourne,Michael & Mills,John & Platts,Ken & Richards,Huw, 2002. "Strategy and Performance," Cambridge Books, Cambridge University Press, number 9780521750318.
    2. Henry Mintzberg & James A. Waters, 1985. "Of strategies, deliberate and emergent," Strategic Management Journal, Wiley Blackwell, vol. 6(3), pages 257-272, July.
    3. Ray, Saibal, 2005. "An integrated operations-marketing model for innovative products and services," International Journal of Production Economics, Elsevier, vol. 95(3), pages 327-345, March.
    4. Tan, Kim Hua & Platts, Ken, 2004. "Operationalising strategy: Mapping manufacturing variables," International Journal of Production Economics, Elsevier, vol. 89(3), pages 379-393, June.
    5. Sayan Chatterjee & Birger Wernerfelt, 1991. "The link between resources and type of diversification: Theory and evidence," Strategic Management Journal, Wiley Blackwell, vol. 12(1), pages 33-48, January.
    6. Daniel Kahneman & Amos Tversky, 2013. "Prospect Theory: An Analysis of Decision Under Risk," World Scientific Book Chapters, in: Leonard C MacLean & William T Ziemba (ed.), HANDBOOK OF THE FUNDAMENTALS OF FINANCIAL DECISION MAKING Part I, chapter 6, pages 99-127, World Scientific Publishing Co. Pte. Ltd..
    7. Ingemar Dierickx & Karel Cool, 1989. "Asset Stock Accumulation and Sustainability of Competitive Advantage," Management Science, INFORMS, vol. 35(12), pages 1504-1511, December.
    8. Milgrom, Paul & Roberts, John, 1995. "Complementarities and fit strategy, structure, and organizational change in manufacturing," Journal of Accounting and Economics, Elsevier, vol. 19(2-3), pages 179-208, April.
    9. J D W Morecroft, 1999. "Management attitudes, learning and scale in successful diversification: a dynamic and behavioural resource system view," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 50(4), pages 315-336, April.
    10. David J. Teece & Gary Pisano & Amy Shuen, 1997. "Dynamic capabilities and strategic management," Strategic Management Journal, Wiley Blackwell, vol. 18(7), pages 509-533, August.
    11. Quezada, Luis E. & Cordova, Felisa M. & Widmer, Serge & O'Brien, Christopher, 1999. "A methodology for formulating a business strategy in manufacturing firms," International Journal of Production Economics, Elsevier, vol. 60(1), pages 87-94, April.
    12. Mills,John & Platts,Ken & Bourne,Michael & Richards,Huw, 2002. "Strategy and Performance," Cambridge Books, Cambridge University Press, number 9780521750301.
    13. da Silveira, Giovani J. C., 2005. "Improving trade-offs in manufacturing: Method and illustration," International Journal of Production Economics, Elsevier, vol. 95(1), pages 27-38, January.
    14. Ingemar Dierickx & Karel Cool, 1989. "Asset Stock Accumulation and the Sustainability of Competitive Advantage: Reply," Management Science, INFORMS, vol. 35(12), pages 1514-1514, December.
    15. Rho, Boo-Ho & Hahm, Yong-Seok & Yu, Yung-Mok, 1994. "Improving interface congruence between manufacturing and marketing in industrial-product manufacturers," International Journal of Production Economics, Elsevier, vol. 37(1), pages 27-40, November.
    16. Johansson, Pontus & Olhager, Jan, 2004. "Industrial service profiling: Matching service offerings and processes," International Journal of Production Economics, Elsevier, vol. 89(3), pages 309-320, June.
    17. Mills,John & Platts,Ken & Neely,Andy & Richards,Huw & Bourne,Michael, 2002. "Strategy and Performance," Cambridge Books, Cambridge University Press, number 9780521750295.
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    Cited by:

    1. Manikas, Andrew S. & Patel, Pankaj C. & Oghazi, Pejvak, 2019. "Dynamic capital asset accumulation and value of intangible assets: An operations management perspective," Journal of Business Research, Elsevier, vol. 103(C), pages 119-129.
    2. Tobias Rebs & Daniel Thiel & Marcus Brandenburg & Stefan Seuring, 2019. "Impacts of stakeholder influences and dynamic capabilities on the sustainability performance of supply chains: a system dynamics model," Journal of Business Economics, Springer, vol. 89(7), pages 893-926, September.
    3. Miltenburg, John, 2008. "Setting manufacturing strategy for a factory-within-a-factory," International Journal of Production Economics, Elsevier, vol. 113(1), pages 307-323, May.
    4. Adamides, Emmanuel D. & Pomonis, Nikolaos, 2009. "The co-evolution of product, production and supply chain decisions, and the emergence of manufacturing strategy," International Journal of Production Economics, Elsevier, vol. 121(2), pages 301-312, October.
    5. Federico Cosenz & Guido Noto, 2016. "Applying System Dynamics Modelling to Strategic Management: A Literature Review," Systems Research and Behavioral Science, Wiley Blackwell, vol. 33(6), pages 703-741, November.

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