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Are opportunities recognized or constructed?: An information perspective on entrepreneurial opportunity identification

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  • Vaghely, Ivan P.
  • Julien, Pierre-André

Abstract

Using a case study of ten SMEs the authors apply a model of human information processing which provides a frame to help understand the entrepreneur's use of information to identify opportunities. Their model integrates an algorithmic or pattern type of information processing and a heuristic or trial and error type of information processing into a pragmatic frame of the entrepreneur's opportunity recognition-construction mechanism. This article shows how human information processing can moderate entrepreneurial opportunity identification.

Suggested Citation

  • Vaghely, Ivan P. & Julien, Pierre-André, 2010. "Are opportunities recognized or constructed?: An information perspective on entrepreneurial opportunity identification," Journal of Business Venturing, Elsevier, vol. 25(1), pages 73-86, January.
    • Handle: RePEc:eee:jbvent:v:25:y:2010:i:1:p:73-86
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