IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v162y2023ics0148296323002679.html
   My bibliography  Save this article

Toward an integration of blockchain technology in the food supply chain

Author

Listed:
  • Cozzio, Claudia
  • Viglia, Giampaolo
  • Lemarie, Linda
  • Cerutti, Stefania

Abstract

The traceability of what we eat is a lingering issue. Blockchain enables transparency across the value chain as it tracks a product’s origin, location, and history. In this work we adopt a mix-method approach - experiment plus qualitative evidence - to understand why consumers consider the traceability offered by blockchain important and what are the barriers that suppliers face when considering blockchain adoption. Our findings show that, when the food is local, blockchain increases consumers’ trust and, in turn, attitudes and behaviors toward the sharing experience. On the supply side, we find that, while operators see key benefits in blockchain adoption – including enhanced trust, they are still hesitant in using the technology because of a greater need for intra-organizational support and a concern in data sharing. By looking at both consumers and suppliers, we offer a complete picture on the integration of blockchain technology in the food supply chain.

Suggested Citation

  • Cozzio, Claudia & Viglia, Giampaolo & Lemarie, Linda & Cerutti, Stefania, 2023. "Toward an integration of blockchain technology in the food supply chain," Journal of Business Research, Elsevier, vol. 162(C).
    • Handle: RePEc:eee:jbrese:v:162:y:2023:i:c:s0148296323002679
    DOI: 10.1016/j.jbusres.2023.113909
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296323002679
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2023.113909?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Zhou, Xiongyong & Zhu, Qinghua & Xu, Zhiduan, 2022. "The mediating role of supply chain quality management for traceability and performance improvement: Evidence among Chinese food firms," International Journal of Production Economics, Elsevier, vol. 254(C).
    2. Sara Saberi & Mahtab Kouhizadeh & Joseph Sarkis & Lejia Shen, 2019. "Blockchain technology and its relationships to sustainable supply chain management," International Journal of Production Research, Taylor & Francis Journals, vol. 57(7), pages 2117-2135, April.
    3. Cozzio, Claudia & Volgger, Michael & Taplin, Ross & Woodside, Arch G., 2020. "Nurturing tourists’ ethical food consumption: Testing the persuasive strengths of alternative messages in a natural hotel setting," Journal of Business Research, Elsevier, vol. 117(C), pages 268-279.
    4. Rameshwar Dubey & Angappa Gunasekaran & David J. Bryde & Yogesh K. Dwivedi & Thanos Papadopoulos, 2020. "Blockchain technology for enhancing swift-trust, collaboration and resilience within a humanitarian supply chain setting," International Journal of Production Research, Taylor & Francis Journals, vol. 58(11), pages 3381-3398, June.
    5. Montecchi, Matteo & Plangger, Kirk & Etter, Michael, 2019. "It’s real, trust me! Establishing supply chain provenance using blockchain," Business Horizons, Elsevier, vol. 62(3), pages 283-293.
    6. Viglia, Giampaolo & Dolnicar, Sara, 2020. "A review of experiments in tourism and hospitality," Annals of Tourism Research, Elsevier, vol. 80(C).
    7. de Villiers, Charl & Kuruppu, Sanjaya & Dissanayake, Dinithi, 2021. "A (new) role for business – Promoting the United Nations’ Sustainable Development Goals through the internet-of-things and blockchain technology," Journal of Business Research, Elsevier, vol. 131(C), pages 598-609.
    8. Chen, R. & Chen, K. & Ou, Carol, 2023. "Facilitating interorganizational trust in strategic alliances by leveraging blockchain-based systems: Case studies of two eastern banks," Other publications TiSEM 85ecf99c-76f0-416e-9604-d, Tilburg University, School of Economics and Management.
    9. Ladwein, Richard & Sánchez Romero, Andrea Milena, 2021. "The role of trust in the relationship between consumers, producers and retailers of organic food: A sector-based approach," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
    10. Friedman, Nicola & Ormiston, Jarrod, 2022. "Blockchain as a sustainability-oriented innovation?: Opportunities for and resistance to Blockchain technology as a driver of sustainability in global food supply chains," Technological Forecasting and Social Change, Elsevier, vol. 175(C).
    11. Vo-Thanh, Tan & Zaman, Mustafeed & Hasan, Rajibul & Rather, Raouf Ahmad & Lombardi, Rosa & Secundo, Giustina, 2021. "How a mobile app can become a catalyst for sustainable social business: The case of Too Good To Go," Technological Forecasting and Social Change, Elsevier, vol. 171(C).
    12. Sharma, Mahak & Sehrawat, Rajat & Daim, Tugrul & Shaygan, Amir, 2021. "Technology assessment: Enabling Blockchain in hospitality and tourism sectors," Technological Forecasting and Social Change, Elsevier, vol. 169(C).
    13. Zhao, Jing-Di & Huang, Jin-Song & Su, Song, 2019. "The effects of trust on consumers’ continuous purchase intentions in C2C social commerce: A trust transfer perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 42-49.
    14. Liu, Ruifeng & Gao, Zhifeng & Nayga, Rodolfo M. & Snell, Heather Arielle & Ma, Hengyun, 2019. "Consumers’ valuation for food traceability in China: Does trust matter?," Food Policy, Elsevier, vol. 88(C).
    15. Tsolakis, Naoum & Niedenzu, Denis & Simonetto, Melissa & Dora, Manoj & Kumar, Mukesh, 2021. "Supply network design to address United Nations Sustainable Development Goals: A case study of blockchain implementation in Thai fish industry," Journal of Business Research, Elsevier, vol. 131(C), pages 495-519.
    16. Luigi M. De Luca & Dennis Herhausen & Gabriele Troilo & Andrea Rossi, 2021. "How and when do big data investments pay off? The role of marketing affordances and service innovation," Journal of the Academy of Marketing Science, Springer, vol. 49(4), pages 790-810, July.
    17. Benjamin Saunders & Julius Sim & Tom Kingstone & Shula Baker & Jackie Waterfield & Bernadette Bartlam & Heather Burroughs & Clare Jinks, 2018. "Saturation in qualitative research: exploring its conceptualization and operationalization," Quality & Quantity: International Journal of Methodology, Springer, vol. 52(4), pages 1893-1907, July.
    18. Hughes, Laurie & Dwivedi, Yogesh K. & Misra, Santosh K. & Rana, Nripendra P. & Raghavan, Vishnupriya & Akella, Viswanadh, 2019. "Blockchain research, practice and policy: Applications, benefits, limitations, emerging research themes and research agenda," International Journal of Information Management, Elsevier, vol. 49(C), pages 114-129.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Marsela Thanasi Boçe & Julian Hoxha, 2024. "Blockchain Technology as a Catalyst for Sustainable Development: Exploring Economic, Social, and Environmental Synergies," Academic Journal of Interdisciplinary Studies, Richtmann Publishing Ltd, vol. 13, March.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Giuliano Sansone & Flavio Santalucia & Davide Viglialoro & Paolo Landoni, 2023. "Blockchain for social good and stakeholder engagement: Evidence from a case study," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(5), pages 2182-2193, September.
    2. Zhu, Qingyun & Bai, Chunguang & Sarkis, Joseph, 2022. "Blockchain technology and supply chains: The paradox of the atheoretical research discourse," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 164(C).
    3. Manu Sharma & Sudhanshu Joshi & Sunil Luthra & Anil Kumar, 2022. "Managing disruptions and risks amidst COVID-19 outbreaks: role of blockchain technology in developing resilient food supply chains," Operations Management Research, Springer, vol. 15(1), pages 268-281, June.
    4. Garg, Poonam & Gupta, Bhumika & Chauhan, Ajay Kumar & Sivarajah, Uthayasankar & Gupta, Shivam & Modgil, Sachin, 2021. "Measuring the perceived benefits of implementing blockchain technology in the banking sector," Technological Forecasting and Social Change, Elsevier, vol. 163(C).
    5. Baudier, Patricia & Kondrateva, Galina & Ammi, Chantal, 2023. "Can blockchain enhance motivation to donate: The moderating impact of religion on donors' behavior in the USA's charity organizations," Technological Forecasting and Social Change, Elsevier, vol. 191(C).
    6. Goldberg, Mitchell & Schär, Fabian, 2023. "Metaverse governance: An empirical analysis of voting within Decentralized Autonomous Organizations," Journal of Business Research, Elsevier, vol. 160(C).
    7. Loh, Xiu-Ming & Lee, Voon-Hsien & Leong, Lai-Ying & Aw, Eugene Cheng-Xi & Cham, Tat-Huei & Tang, Yun-Chia & Hew, Jun-Jie, 2023. "Understanding consumers’ resistance to pay with cryptocurrency in the sharing economy: A hybrid SEM-fsQCA approach," Journal of Business Research, Elsevier, vol. 159(C).
    8. Agi, Maher A.N. & Jha, Ashish Kumar, 2022. "Blockchain technology in the supply chain: An integrated theoretical perspective of organizational adoption," International Journal of Production Economics, Elsevier, vol. 247(C).
    9. Hu, Hui & Xu, Jiajun & Liu, Mengqi & Lim, Ming K., 2023. "Vaccine supply chain management: An intelligent system utilizing blockchain, IoT and machine learning," Journal of Business Research, Elsevier, vol. 156(C).
    10. Soumyadeb Chowdhury & Oscar Rodriguez-Espindola & Prasanta Dey & Pawan Budhwar, 2023. "Blockchain technology adoption for managing risks in operations and supply chain management: evidence from the UK," Annals of Operations Research, Springer, vol. 327(1), pages 539-574, August.
    11. Kongmanas Yavaprabhas & Mehrdokht Pournader & Stefan Seuring, 2023. "Blockchain as the “trust-building machine” for supply chain management," Annals of Operations Research, Springer, vol. 327(1), pages 49-88, August.
    12. Giuseppe Varavallo & Giuseppe Caragnano & Fabrizio Bertone & Luca Vernetti-Prot & Olivier Terzo, 2022. "Traceability Platform Based on Green Blockchain: An Application Case Study in Dairy Supply Chain," Sustainability, MDPI, vol. 14(6), pages 1-14, March.
    13. Aditi S. Saha & Rakesh D. Raut & Vinay Surendra Yadav & Abhijit Majumdar, 2022. "Blockchain Changing the Outlook of the Sustainable Food Supply Chain to Achieve Net Zero?," Sustainability, MDPI, vol. 14(24), pages 1-21, December.
    14. Broccardo, Laura & Zicari, Adrián & Jabeen, Fauzia & Bhatti, Zeeshan A., 2023. "How digitalization supports a sustainable business model: A literature review," Technological Forecasting and Social Change, Elsevier, vol. 187(C).
    15. Chand Bhatt, Priyanka & Kumar, Vimal & Lu, Tzu-Chuen & Daim, Tugrul, 2021. "Technology convergence assessment: Case of blockchain within the IR 4.0 platform," Technology in Society, Elsevier, vol. 67(C).
    16. Mukesh Kumar & Rakesh D. Raut & Mahak Sharma & Vikas Kumar Choubey & Sanjoy Kumar Paul, 2022. "Enablers for resilience and pandemic preparedness in food supply chain," Operations Management Research, Springer, vol. 15(3), pages 1198-1223, December.
    17. Vincenzo Varriale & Antonello Cammarano & Francesca Michelino & Mauro Caputo, 2020. "The Unknown Potential of Blockchain for Sustainable Supply Chains," Sustainability, MDPI, vol. 12(22), pages 1-16, November.
    18. Kouhizadeh, Mahtab & Saberi, Sara & Sarkis, Joseph, 2021. "Blockchain technology and the sustainable supply chain: Theoretically exploring adoption barriers," International Journal of Production Economics, Elsevier, vol. 231(C).
    19. Muhammad Khan & Gohar Saleem Parvaiz & Abbas Ali & Majid Jehangir & Noor Hassan & Junghan Bae, 2022. "A Model for Understanding the Mediating Association of Transparency between Emerging Technologies and Humanitarian Logistics Sustainability," Sustainability, MDPI, vol. 14(11), pages 1-23, June.
    20. Antonello Cammarano & Vincenzo Varriale & Francesca Michelino & Mauro Caputo, 2023. "Blockchain as enabling factor for implementing RFID and IoT technologies in VMI: a simulation on the Parmigiano Reggiano supply chain," Operations Management Research, Springer, vol. 16(2), pages 726-754, June.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:162:y:2023:i:c:s0148296323002679. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.