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The usage and adoption of cloud computing by small and medium businesses

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  • Gupta, Prashant
  • Seetharaman, A.
  • Raj, John Rudolph

Abstract

Cloud computing has become the buzzword in the industry today. Though, it is not an entirely new concept but in today's digital age, it has become ubiquitous due to the proliferation of Internet, broadband, mobile devices, better bandwidth and mobility requirements for end-users (be it consumers, SMEs or enterprises). In this paper, the focus is on the perceived inclination of micro and small businesses (SMEs or SMBs) toward cloud computing and the benefits reaped by them. This paper presents five factors influencing the cloud usage by this business community, whose needs and business requirements are very different from large enterprises. Firstly, ease of use and convenience is the biggest favorable factor followed by security and privacy and then comes the cost reduction. The fourth factor reliability is ignored as SMEs do not consider cloud as reliable. Lastly but not the least, SMEs do not want to use cloud for sharing and collaboration and prefer their old conventional methods for sharing and collaborating with their stakeholders.

Suggested Citation

  • Gupta, Prashant & Seetharaman, A. & Raj, John Rudolph, 2013. "The usage and adoption of cloud computing by small and medium businesses," International Journal of Information Management, Elsevier, vol. 33(5), pages 861-874.
  • Handle: RePEc:eee:ininma:v:33:y:2013:i:5:p:861-874
    DOI: 10.1016/j.ijinfomgt.2013.07.001
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    4. Hosseini, Sahab & Fallon, Grahame & Weerakkody, Vishanth & Sivarajah, Uthayasankar, 2019. "Cloud computing utilization and mitigation of informational and marketing barriers of the SMEs from the emerging markets: Evidence from Iran and Turkey," International Journal of Information Management, Elsevier, vol. 46(C), pages 54-69.
    5. Gaurav, Akshat & Gupta, Brij B. & Panigrahi, Prabin Kumar, 2022. "A novel approach for DDoS attacks detection in COVID-19 scenario for small entrepreneurs," Technological Forecasting and Social Change, Elsevier, vol. 177(C).
    6. Alenka Lena Klopcic & Jana Hojnik & Stefan Bojnec & Drago Papler, 2020. "Global Transition to the Subscription Economy: Literature Review on Business Model Changes in the Media Landscape," Managing Global Transitions, University of Primorska, Faculty of Management Koper, vol. 18(4 (Winter), pages 323-348.
    7. Jayalaxmi P Shetty & Rajesh Panda, 2021. "An overview of cloud computing in SMEs," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 11(1), pages 175-188, December.
    8. Vazquez-Martinez, Gerardo A. & Gonzalez-Compean, J.L. & Sosa-Sosa, Victor J. & Morales-Sandoval, Miguel & Perez, Jesus Carretero, 2018. "CloudChain: A novel distribution model for digital products based on supply chain principles," International Journal of Information Management, Elsevier, vol. 39(C), pages 90-103.
    9. Shim, Seonyoung & Lee, Byungtae & Kim, Sojung Lucia, 2018. "Rival precedence and open platform adoption: An empirical analysis," International Journal of Information Management, Elsevier, vol. 38(1), pages 217-231.
    10. Shahbaz, Muhammad & Zahid, Rimsha, 2022. "Probing the factors influencing cloud computing adoption in healthcare organizations: A three-way interaction model," Technology in Society, Elsevier, vol. 71(C).
    11. Hsu, Pei-Fang & Ray, Soumya & Li-Hsieh, Yu-Yu, 2014. "Examining cloud computing adoption intention, pricing mechanism, and deployment model," International Journal of Information Management, Elsevier, vol. 34(4), pages 474-488.
    12. Sahut, Jean Michel & Lissillour, Raphael, 2023. "The adoption of remote work platforms after the Covid-19 lockdown: New approach, new evidence," Journal of Business Research, Elsevier, vol. 154(C).
    13. Omar Ali & Anup Shrestha & Maryam Ghasemaghaei & Ghassan Beydoun, 2022. "Assessment of Complexity in Cloud Computing Adoption: a Case Study of Local Governments in Australia," Information Systems Frontiers, Springer, vol. 24(2), pages 595-617, April.
    14. Liu, Sen & Chan, Felix T.S. & Yang, Junai & Niu, Ben, 2018. "Understanding the effect of cloud computing on organizational agility: An empirical examination," International Journal of Information Management, Elsevier, vol. 43(C), pages 98-111.
    15. Wang, Feng-Kwei & He, Wu, 2014. "Service strategies of small cloud service providers: A case study of a small cloud service provider and its clients in Taiwan," International Journal of Information Management, Elsevier, vol. 34(3), pages 406-415.
    16. Li, Xin & Qian, Zhuzhong & You, Ilsun & Lu, Sanglu, 2014. "Towards cost efficient mobile service and information management in ubiquitous environment with cloud resource scheduling," International Journal of Information Management, Elsevier, vol. 34(3), pages 319-328.

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