CafÃ© de Marcala - Honduras' GI Approach to Achieving Reputation in the Coffee Market
AbstractThe objective of the present article is to investigate the importance of geographical indications (GIs) in the coffee market, particularly for Honduran coffees. Geographical indications for coffee have emerged only recently, and only a few scientific studies have been carried out on this topic so far. The present article addresses this lack of research by highlighting recent developments in the coffee market and by presenting the results of a hedonic price analysis that used internet auction data for specialty coffees. The aim of this analysis is to investigate the influence of the region of origin on the achieved auction price of Honduran specialty coffee, controlling for other coffee attributes. The results indicate that coffees from the region Marcala, for which a denomination of origin was established in 2005, possess on average a higher quality than coffees grown in other Honduran regions. Consequently, since quality is the most important price determinant in the internet auctions, coffees from Marcala achieve on average a higher price than coffees from other Honduran coffee-growing regions. However, the hypothesis that Marcala coffees can also achieve a higher price due to an already established reputation could not be confirmed.
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Bibliographic InfoArticle provided by Estey Centre for Law and Economics in International Trade in its journal Estey Centre Journal of International Law and Trade Policy.
Volume (Year): 10 (2009)
Issue (Month): 1 ()
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Doha Round; pace of negotiations; stakeholders; WTO; Food Consumption/Nutrition/Food Safety; International Relations/Trade;
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
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- Wilson, Adam P. & Wilson, Norbert L., 2013. "The Economics of Quality in the Specialty Coffee Industry: Insights from the Cup of Excellence Auction Programs," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150721, Agricultural and Applied Economics Association.
- Teuber, Ramona & Herrmann, Roland, 2012.
"Towards a differentiated modeling of origin effects in hedonic analysis: An application to auction prices of specialty coffee,"
Elsevier, vol. 37(6), pages 732-740.
- Teuber, Ramona & Herrmann, Roland, 2012. "Towards a Differentiated Modelling of Origin Effects in Hedonic Analysis:An Application to Auction Prices of Specialty Coffee," 2012 Conference, August 18-24, 2012, Foz do Iguacu, Brazil 126235, International Association of Agricultural Economists.
- Teuber, Ramona, 2010. "Estimating the Demand for Sensory Quality â€“ Theoretical Considerations and an Empirical Application to Specialty Coffee," Journal of International Agricultural Trade and Development, Journal of International Agricultural Trade and Development, vol. 59(3).
- Herrmann, Roland & Marauhn, Thilo & Teuber, Ramona, 2008. "Der Schutz geographischer Herkunftsangaben: Herausforderungen fÃ¼r agrarÃ¶konomische, rechtswissenschaftliche und interdisziplinÃ¤re Forschung," German Journal of Agricultural Economics, Humboldt-Universitaet zu Berlin, Department for Agricultural Economics, vol. 57(7).
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