Keynesian Substantiation of the Marketing Policies in Local Development
AbstractThe local development means the existence of several goods and services and their performance, expressed through adequate marketing policies, thus determining the overall development performance. The paper approaches the economic fundamental issues of local development and in this context it determines the basic components of public service marketing, relevant for local development: price, multiplier of revenues/expenditures, respectively the export multiplier. Those elements will express the ratios between resources and outcomes and their balance is based on a Keynesian model in an open economy.
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Bibliographic InfoArticle provided by Asociatia Generala a Economistilor din Romania - AGER in its journal Theoretical and Applied Economics.
Volume (Year): 6(547) (2010)
Issue (Month): 6(547) (June)
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More information through EDIRC
local development; public marketing; Keynesian approach.;
Other versions of this item:
- Matei, Lucica & Anghelescu, Stoica, 2010. "Keynesian substantiation of the marketing policies in local development," MPRA Paper 22969, University Library of Munich, Germany, revised 29 May 2010.
- Anghelescu, Stoica & Matei, Lucica, 2010. "Keynesian Substantiation of the Marketing Policies in Local Developmen t," Apas Papers 71, Academic Public Administration Studies Archive - APAS.
- L32 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - Public Enterprises; Public-Private Enterprises
- E12 - Macroeconomics and Monetary Economics - - General Aggregative Models - - - Keynes; Keynesian; Post-Keynesian
- A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
- B23 - Schools of Economic Thought and Methodology - - History of Economic Thought since 1925 - - - Econometrics; Quantitative and Mathematical Studies
- H71 - Public Economics - - State and Local Government; Intergovernmental Relations - - - State and Local Taxation, Subsidies, and Revenue
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Ani Matei & Lucica Matei, 2007. "Systemic Models of Local Development," Theoretical and Applied Economics, Asociatia Generala a Economistilor din Romania - AGER, vol. 1(1(506)), pages 11-24, January.
- Ani MATEI & Stoica ANGHELESCU, 2010. "Models with Simultaneous Equations for Local Development," Theoretical and Applied Economics, Asociatia Generala a Economistilor din Romania - AGER, vol. 1(1(542)), pages 27-48, January.
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