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Clustering mental models of structural change in agriculture: Mapping folk ethics of technology and profit

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  • Brea Martínez-Collado, Samuel

Abstract

Structural change in European agriculture is widely contested, yet we know little about how people understand its consequences. Using survey data from Germany (N = 1,642), this conference paper examines how respondents expect agriculture to change when profit, technology, or small-scale farming is prioritised, and how desirable they find each model. Latent profile analysis identifies five distinct profiles of expected consequences, across which respondents’ desirability ratings are then compared. Most respondents hold weakly differentiated expectations but favour small-scale farming, while only a small minority supports profit-oriented agriculture. Technology appears as a comparatively less polarizing dimension.

Suggested Citation

  • Brea Martínez-Collado, Samuel, 2026. "Clustering mental models of structural change in agriculture: Mapping folk ethics of technology and profit," EconStor Conference Papers 343651, ZBW - Leibniz Information Centre for Economics.
    • Handle: RePEc:zbw:esconf:343651
    DOI: 10.1163/9789004776630-028
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