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Innovation and Business Growth through Corporate Venturing in Latin America: Analysis of Strategic Fit

Author

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  • Rajagopal

    (Monterrey Institute of Technology & Higher Education, ITESM, Mexico City Campus)

Abstract

Corporate venturing as a strategy for international business development has become significant in view of the process of globalization resulting into the free trade and business development opportunities for multinational companies. This study is based on empirical investigation through semi-structured interviews administered to the managers of multinational companies operating in Mexico. The success of the corporate ventures in Mexico has been evaluated from the perspectives of economic and relational attributes. The results of the study showed that the degree of fit between a corporate parent and venture affects the success of the venture. The success is associated with high levels of commitment, competitive skills and dynamics in functional management of the venture. In the study the variables of economic and relational dimensions of external and internal fit have shown greater association with venture success. It has also been found that ventures opt for greater autonomy and less economic dependency with their parent ventures for leading success and this finding make an intuitive sense.

Suggested Citation

  • Rajagopal, 2005. "Innovation and Business Growth through Corporate Venturing in Latin America: Analysis of Strategic Fit," Industrial Organization 0508011, EconWPA.
  • Handle: RePEc:wpa:wuwpio:0508011
    Note: Type of Document - pdf; pages: 19
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    File URL: http://econwpa.repec.org/eps/io/papers/0508/0508011.pdf
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    Cited by:

    1. Swati Singh & Manoj Joshi, 2017. "New Market Creation via Innovation: A Study on Tata Nano," Papers 1708.04952, arXiv.org.

    More about this item

    Keywords

    Internal and external fit; finance and investment; business performance; economic and relational factors; venture autonomy;

    JEL classification:

    • G32 - Financial Economics - - Corporate Finance and Governance - - - Financing Policy; Financial Risk and Risk Management; Capital and Ownership Structure; Value of Firms; Goodwill
    • G34 - Financial Economics - - Corporate Finance and Governance - - - Mergers; Acquisitions; Restructuring; Corporate Governance
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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