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Compte-rendu de l'ouvrage : The Daily You

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  • Kevin Mellet

    (Département Sociology and Economics of networks and Services (SENSE))

Abstract

Dans The Daily You, Joseph Turow, professeur de communication à l’Université de Pennsylvanie, soulève le capot de l’économie numérique et procède à une inspection en règle de son moteur principal, le marché de la publicité en ligne, dont il propose une analyse dense et originale. [Premières lignes]

Suggested Citation

  • Kevin Mellet, 2014. "Compte-rendu de l'ouvrage : The Daily You," Sciences Po publications info:hdl:2441/6rvg8qmgo68, Sciences Po.
    • Handle: RePEc:spo:wpmain:info:hdl:2441/6rvg8qmgo68bqb457jueg3n8de
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