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Vplyv intenzity konkurencie na stratégiu podniku
[Influence of Competition Intensity on the Strategy]


  • Zagorsek, Branislav


The aim of this paper is to identify relation between intensity of competition in business environment and the strategy. The aim is also to identify the relation between intensity of competition and factors of influence on the business. The research was done in Slovakia on 382 companies. Main methods used were survey, correlation analysis and synthetic indicator. The paper consists of theoretical overview, overview of methodology, research results and research results analysis and evaluation. The result is clarification of relation between strategy and dynamic business environment, dynamic business environment and competitive advantage, usage of information technologies and other factors.

Suggested Citation

  • Zagorsek, Branislav, 2013. "Vplyv intenzity konkurencie na stratégiu podniku
    [Influence of Competition Intensity on the Strategy]
    ," MPRA Paper 51998, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:51998

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    strategy; business environment; competition; postindustrial era; competitive advantage;

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

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