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Inovasi Perusahaan dengan Digital Business

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  • Hikmah, Nisa Nurul

Abstract

Dengan semakin berkembangnya zaman, tentu perusahaan selalu dituntut untuk mengikuti perkembangannya. Perusahaan harus melakukan inovasi secara cepat agar tidak ketinggalan dibanding kompetitor yang memiliki inovasi digital yang cepat dan terus menerus. Jika suatu perusahaan menolak dengan kehadiran digital tentunya dia akan kalah dengan perusahaan kompetitornya dan lama kelamaan akan semakin merugi dan tereliminasi. Digital business bisa menjadi solusi bagi perusahaan untuk branding perusahaan yang lebih baik dan bisa mengurangi biaya promosi. Ada beberapa Langkah yang bisa dijadikan pedoman bagi perusahaan untuk bisa go digital business dengan memanfaatkan social media. Masih banyak peluang yang bisa dimanfaatkan perusahaan untuk bisa lebih maju kedepannya dengan digital business.

Suggested Citation

  • Hikmah, Nisa Nurul, 2021. "Inovasi Perusahaan dengan Digital Business," OSF Preprints z65a8, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:z65a8
    DOI: 10.31219/osf.io/z65a8
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