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Service Quality of outsourcing at Quantic Co., Ltd- a dimension-by dimension approach

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  • Giao, Ha Nam Khanh
  • Duy, Huynh Ba

Abstract

The issues of measuring service quality in software industry are not considered important even though the IT industry grew fast and dramatically in recent years. This research aims to investigate the customers’ perception and expectation of services provided by Quantic Co., Ltd. by using the market research instrument called SERVQUAL, the form of dimension-by- dimension. A sample of 137 customers were asked of the perception and expectation of services to identify the service quality by using questionnaires. Descriptive analysis revealed that the service quality gap in two dimensions- Assurance and Reliability- were high in comparison to that of the others. It suggests Quantic Co., Ltd some programs to do to reach customers’ expectations.

Suggested Citation

  • Giao, Ha Nam Khanh & Duy, Huynh Ba, 2009. "Service Quality of outsourcing at Quantic Co., Ltd- a dimension-by dimension approach," OSF Preprints n8r73, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:n8r73
    DOI: 10.31219/osf.io/n8r73
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