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Peranan Customer Service Dalam Operasional Bank Nagari Cabang Pekanbaru

Author

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  • Nurjayanti, Fitri
  • Widayati, Ratna

Abstract

Tujuan penulisan penelitian ini adalah untuk mengetahui Peranan yang dilakukan oleh Customer Service dalam Operasional PT. Bank Nagari Cabang Pekanbaru. Dalam menganalisa data, penulis menggunakan metode analisa data kualitatif sebagai metode penelitian yang menjelaskan secara deskriptif mengenai peran customer service dalam operasional Bank Nagari Cabang Pekan Baru. Kesimpulan Peranan Customer Service dalam meningkatkan pelayanan terhadap nasabah pada PT. Bank Nagari Cabang Pekanbaru merupakan kunci sukses dan dasar untuk membangun keberhasilan Bank Nagari Cabang Pekanbaru, yaitu dengan memberi kepuasan kepada nasabah, melalui pelayanan yang bermutu yang dapat memenuhi keinginan dan kebutuhan nasabah sesuai dengan present value. Seorang Customer Service pada saat dipagi hari yaitu menyiapkan Counter Customer Service bersih, rapih dan senyaman mungkin. Kemudian pada saat jam kerja Customer Service benar-benar harus fokus terhadap pelayanan kepada nasabah, mulai dari pembukaan dan penutupan rekening Giro, pembukaan dan penutupan rekening Tabungan, pembukaan dan pencairan Deposito, serta melayani semua kebutuhan dan keluhan nasabah. Pada jam istirahat petugas Customer Service harus bergantian, karena Counter Customer Service tidak boleh kosong. Kemudian waktu sore hari dan tutup harian, Customer Service harus telah menyelesaikan semua tugas pada hari itu, dan membuat deadline untuk tugas yang dipending dan akan dikerjakan esok harinya.

Suggested Citation

  • Nurjayanti, Fitri & Widayati, Ratna, 2019. "Peranan Customer Service Dalam Operasional Bank Nagari Cabang Pekanbaru," OSF Preprints e2gza, Center for Open Science.
  • Handle: RePEc:osf:osfxxx:e2gza
    DOI: 10.31219/osf.io/e2gza
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