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検索ボリューム増加施策とその推移の考察

Author

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  • 柏崎, 剛

    (SEO対策研究室)

Abstract

本研究では、個人名（「柏崎剛」）に関する検索ボリュームが減少傾向にある中、特定の施策 （サイト内バナー設置）によって「柏崎剛 SEO」という特定の検索クエリの検索数がどのように変 化したかを分析した。2024年9月から2025年3月までの期間において、「柏崎剛 SEO」の検索ボ リュームは施策実施後に明確な増加傾向を示した一方、「柏崎剛」単体での検索ボリュームは減少 傾向にあることが確認された。この結果から、ユーザーの再訪問を促すための特定クエリの訴求 が、検索ボリュームの増加に有効である可能性が示唆された。

Suggested Citation

  • 柏崎, 剛, 2025. "検索ボリューム増加施策とその推移の考察," OSF Preprints anf8e_v1, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:anf8e_v1
    DOI: 10.31219/osf.io/anf8e_v1
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