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Resume Teori Nilai Guna (Utility)

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  • Najjar, Nadilah Anisah

Abstract

Menurut Sukirno (1994) teori nilai guna (utility) adalah total kepuasan yang diperoleh ketika seseorang menggunakan suatu barang. Terdapat dua macam pendekatan teori nilai guna (utility), yaitu: pendekatan nilai guna kardinal dan pendekatan nilai guna ordinal. Dalam pendekatan nilai guna kardinal dianggap manfaat atau kenikmatan yang diperoleh seorang konsumen dapat dinyatakan secara kuantitatif. Sedangkan pendekatan nilai guna ordinal, manfaat atau kenikmatan yang diperoleh masyarakat dari mengkonsumsikan barang-barang tidak dapat dinilai secara kuantitatif.

Suggested Citation

  • Najjar, Nadilah Anisah, 2022. "Resume Teori Nilai Guna (Utility)," OSF Preprints 7vj8s, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:7vj8s
    DOI: 10.31219/osf.io/7vj8s
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