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Sneak Peek Bisnis Waralaba

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  • Azzahri, Ellina Fahra

Abstract

Sistem bisnis waralaba saat ini telah diminati oleh masyarakat. Karena jenis bisnis ini sendiri dirasa memiliki risiko minim dengan benefit memilih brand sesuai keinginan namun harga yang terjangkau tanpa melakukan banyak modal untuk riset dan pengembangan. Esai ini meneliti kemungkinan jenis waralaba yang berpotensi sukses sesuai dengan budget masing-masing. Hasilnya, penelitian ini memberikan rincian waralaba yang prospek serta membuktikan alasan pembelian waralaba. Dalam kasus ini, alokasi pengambilan keputusan kepada bisnis dengan pengalaman khusus bisa menjadi pedoman waralaba apa yang lebih disukai.

Suggested Citation

  • Azzahri, Ellina Fahra, 2023. "Sneak Peek Bisnis Waralaba," OSF Preprints 4g8fw, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:4g8fw
    DOI: 10.31219/osf.io/4g8fw
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