Green Consumer Market Segmentation: Empirical Findings from Portugal
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- repec:kap:jbuset:v:145:y:2017:i:3:d:10.1007_s10551-015-2893-9 is not listed on IDEAS
- Arfida Handoyo & Popy, 2012. "Green Lifestyle Dimensions : An Empirical Study," Working Papers in Business, Management and Finance 201206, Department of Management and Business, Padjadjaran University, revised Dec 2012.
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KeywordsConsumer behaviour; Environment; Marketing Segmentation; Green marketi ng;
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