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Assessment of Partnership Marketing on Development of Cross Border Local Network


  • Lupu, Dan
  • Onofrei, Mihaela


Traditionally, the public administration has been too little concerned with strategic aspects of its work; the treat of citizens as subjects of management assigned to a larger vision to perceive the role of public service as a mechanical application of the orders of the politicians which were only abilited to develop political skills and strategies. The administrative tasks were possible without having a long term perspective and this was one of the main criticisms of the traditional model of public administration. Under the new management philosophy, the results placed the spotlight of public institutions and the concern for establishing long-term strategies is inevitable.

Suggested Citation

  • Lupu, Dan & Onofrei, Mihaela, 2010. "Assessment of Partnership Marketing on Development of Cross Border Local Network," Apas Papers 120, Academic Public Administration Studies Archive - APAS.
  • Handle: RePEc:nsu:apasro:120

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    References listed on IDEAS

    1. Ani Matei & Lucica Matei & Teodora Dinu, 2009. "Marketing of Local Public Services under the Reduction of Administrative Expenditures," Theoretical and Applied Economics, Asociatia Generala a Economistilor din Romania - AGER, vol. 3(03(532)), pages 07-28, March.
    2. Eric Miller, 2008. "An Assessment of CES and Cobb-Douglas Production Functions: Working Paper 2008-05," Working Papers 19992, Congressional Budget Office.
    3. Matei, Ani & Matei, Lucica, 2010. "Reducing the Administrative Expenditures as Source for Increasing the Efficiency of Local Governance under Conditions of the Financial Crisis," Apas Papers 150, Academic Public Administration Studies Archive - APAS.
    4. Matei, Lucica & Dinu, Teodora, 2010. "Proceedings“Regulation and Best Practices in Public and Nonprofit Marketing”," MPRA Paper 24725, University Library of Munich, Germany, revised 01 Aug 2010.
    5. Gilles Mourre, 2009. "Underutilisation of Labour in (Continental Western) Europe: A Detailed GDP Accounting Perspective," Working Papers CEB 09-050.RS, ULB -- Universite Libre de Bruxelles.
    6. Rainer Klump & Peter McAdam & Alpo Willman, 2007. "The long-term sucCESs of the neoclassical growth model," Oxford Review of Economic Policy, Oxford University Press, vol. 23(1), pages 94-114, Spring.
    7. Gheorghe Zaman & Zizi Goschin, 2007. "Elasticity of Substitution for Production Functions in Romania and other Countries," Theoretical and Applied Economics, Asociatia Generala a Economistilor din Romania - AGER, vol. 2(2(507)), pages 3-12, February.
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