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Centros Comerciales a Cielo Abierto y su implementación en la calle 12 de Octubre

Author

Listed:
  • Cacciutto, Mariangel

Abstract

El programa Centros Comerciales a Cielo Abierto se viene implementando en la ciudad desde el año 2013 con el objetivo de generar asociatividad entre comerciantes y estrategias comerciales conjuntas. En el presente artículo se da a conocer un breve resumen de un trabajo de investigación acerca de la implementación del programa en el centro comercial 12 de Octubre.

Suggested Citation

  • Cacciutto, Mariangel, 2019. "Centros Comerciales a Cielo Abierto y su implementación en la calle 12 de Octubre," Nülan. Deposited Documents 3080, Universidad Nacional de Mar del Plata, Facultad de Ciencias Económicas y Sociales, Centro de Documentación.
    • Handle: RePEc:nmp:nuland:3080
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